Influencer Marketing Coordinator

We're Hiring – Influencer Coordinator

Location: Gurugram (On-site)

At LaFetch, we're building a fashion-first marketplace that brings India's best homegrown brands to customers across India, while delivering within 60 minutes across Delhi NCR.

Creators and content are at the heart of our growth strategy, and we're looking for an Influencer Coordinator who understands the creator ecosystem, has existing influencer relationships, and can help us execute high-performing campaigns at scale.

What You'll Be Doing

• Identifying and onboarding influencers across fashion, lifestyle, beauty, and related categories
• Leveraging your existing creator network to source relevant influencers for campaigns
• Building and maintaining strong relationships with creators, agencies, and talent managers
• Negotiating commercial terms, deliverables, and timelines with influencers
• Coordinating campaign execution from outreach to content delivery
• Developing content concepts, hooks, scripts, and creator briefs
• Assisting in screenplay development and content structuring for creator-led campaigns
• Tracking influencer performance and sharing insights with the marketing team
• Managing campaign calendars, deliverables, and creator communications
• Staying on top of social media trends, creator movements, and emerging talent

What We're Looking For

• 6 months to 1 year of experience in influencer marketing, creator partnerships, talent management, or a similar role
• Strong understanding of how the influencer ecosystem works
• Existing relationships and contacts within the creator community
• Excellent negotiation and communication skills
• Ability to identify engaging content angles, hooks, and storytelling opportunities
• Understanding of scripting, content planning, and screenplays for short-form content
• Strong organizational and project management skills
• Comfortable working in a fast-paced startup environment

Bonus Points If You

• Have worked with fashion, beauty, or lifestyle creators
• Have experience coordinating with influencer marketing agencies
• Understand influencer pricing benchmarks and campaign budgeting
• Can identify trends before they become mainstream

What You'll Get

• Ownership of influencer campaigns from day one
• Exposure to some of India's fastest-growing homegrown fashion brands
• Opportunity to work directly with creators, agencies, and the leadership team
• A fast-moving environment where ideas are implemented quickly
• Significant learning and growth opportunities as LaFetch scales

If this sounds like you, send your resume to [email protected]