Digital Marketing Executive (Google & Meta ads )

Company Description

SkillSnap Learning Pvt. Ltd. is an innovative education technology and skills development company providing tailored learning solutions and academic support for students and learners. The company combines traditional curriculum methodologies with cutting-edge techniques like interactive content and skill-based training. With a learner-centric approach, SkillSnap strives to enhance education through modern, adaptable, and effective learning technologies.

Role Description

This is a full-time on-site role based in Gurugram for a Digital Marketing Executive specializing in Google and Meta Ads. The role involves creating, managing, and optimizing campaigns on Google and Meta platforms, analyzing web analytics, creating reports to measure campaign performance, and collaborating with the marketing team to develop strategies for growth. Additionally, the position includes crafting compelling ad copies and content to engage target audiences, maximizing ROI, and staying updated with the latest trends in digital marketing.

Qualifications

• Proficiency in Marketing and Communication with a focus on digital platforms
• Experience in Social Media Marketing and Web Content Writing
• Expertise in Web Analytics to monitor and assess campaign performance
• Strong organizational and time management skills with the ability to meet deadlines
• Knowledge of Google Ads and Meta Ads technologies and tools, with certifications being a plus
• Up-to-date knowledge of digital marketing trends and best practices
• Ability to analyze data-driven insights for informed decision-making
• Bachelor’s degree in Marketing, Advertising, Business, or a related field is preferred