Social Media & Digital Marketing Executive

Job Title: Marketing & Digital Content Executive

Location: Noida Sector 135
Market Focus: Dubai (Luxury Interior Design Sector) , India (Aesthetic Interiors)
Company: Aurelian Design

We are seeking a creative and performance-driven Marketing & Digital Content Executive to support Aurelian Design’s brand presence in the Dubai market.

This role is focused on end-to-end social media marketing — from ideation and content development to posting, engagement management, and lead generation. The ideal candidate must have hands-on experience managing brand accounts on Instagram and Facebook, with a proven track record of increasing engagement, reach, and conversions.

The candidate should be confident in creating original content, developing storyboards, producing reels and short-form videos, and, when required, appearing on camera to represent the brand.

This role requires a strong understanding of luxury branding aesthetics and digital marketing performance metrics.

Key Responsibilities1. Social Media Content Strategy & Execution

• Develop and execute social media content strategies tailored to the Dubai luxury interior design market.
• Create, edit, and publish engaging posts, reels, ad creatives, and short-form videos for Instagram and Facebook.
• Develop storyboards and creative concepts independently.
• Actively manage content posting schedules and ensure consistency.

2. On-Camera & Video Content Creation

• Create video content including reels, walkthroughs, behind-the-scenes, educational or promotional videos.
• Be comfortable appearing on camera when required.
• Conceptualize and execute video scripts aligned with brand positioning.

3. Brand Positioning – Dubai Market

• Maintain premium and contemporary luxury branding aligned with Dubai aesthetics.
• Ensure all content follows brand guidelines and reflects high-end positioning.
• Adapt visuals and messaging to appeal to the Dubai target audience.

4. Lead Generation & Conversion Focus

• Create performance-oriented content designed to generate inquiries and qualified leads.
• Optimize creatives to improve click-through rates and conversion rates.
• Support sales initiatives through compelling digital marketing materials.
• Track and improve conversion metrics from campaigns.

5. Performance Tracking & Optimization

• Monitor engagement metrics including reach, impressions, saves, shares, clicks, and inquiries.
• Analyze content performance and refine strategy based on results.
• Provide structured monthly performance summaries.
• Bonus incentives will be linked to measurable conversion and engagement growth.

6. SEO & Keyword Awareness (Preferred)

• Understand relevant searched keywords for interior design in Dubai.
• Incorporate keyword-based captions and hashtags strategically.
• Basic knowledge of digital marketing analytics is a plus.

7. Remote Coordination

• Collaborate with the Dubai management team remotely.
• Maintain organized cloud folders and structured marketing workflows.
• Meet deadlines with disciplined time management.

Job Type: Full-time

Pay: ₹50,000.00 - ₹75,000.00 per month

Application Question(s):

• Do you have 2–4 years of experience managing social media accounts for brands (interior design, luxury, real estate, or lifestyle preferred) ?
• Do you have Proven experience creating reels, short videos, and social media ad creatives?
• Have you managed social media content posting and marketing?

Experience:

• Content creation: 3 years (Required)

Location:

• Maharishi Nagar, Noida, Uttar Pradesh (Required)

Work Location: In person