Senior Content Manager

About StyleUAI

StyleUAI is an AI-powered operating system built for modern fashion and lifestyle brands. Based in Gurugram, StyleUAI helps brands create high-quality digital commerce assets at scale using cutting-edge generative AI. The platform enables fashion companies to produce virtual catalogs, AI-generated model shoots, try-ons, product videos, and e-commerce-ready content—reducing production costs while significantly improving speed, consistency, and conversion rates.

StyleUAI works closely with D2C, fashion, and lifestyle brands to modernize their content creation, marketing, and digital commerce workflows. By combining AI with deep fashion industry insights, the company empowers brands to scale their visual content, enhance customer experience, and drive measurable business growth.

About the Role

We are looking for a Senior Content Manager who can lead end-to-end digital growth, brand positioning, and performance campaigns. The ideal candidate should have prior experience working in movies, film production, video content, clips, or media-based digital campaigns, with a strong understanding of visual storytelling and audience engagement.

You will work closely with the founder and leadership team to drive brand visibility, lead generation, and content-led growth across digital platforms.

Key Responsibilities

• Digital Marketing Strategy & Leadership
• Lead and execute end-to-end digital marketing strategy across social, paid, and owned channels
• Build monthly and quarterly campaign calendars aligned with business goals
• Manage and optimize campaigns across LinkedIn, Instagram, YouTube, WhatsApp, and other relevant platforms
• Drive brand awareness, engagement, and lead generation

Performance Marketing & Growth

• Plan, execute, and optimize paid campaigns (Meta, Google, YouTube Ads)
• Manage budget allocation, targeting, creatives, and performance tracking
• Drive B2B and B2C lead funnels and improve conversions
• Review landing pages and continuously improve conversion rates (CRO)

Content, Video & Creative Direction

• Lead content strategy for reels, ads, short videos, clips, and campaigns
• Work closely with video editors, designers, and content creators
• Utilize experience in films / movies / video production to create high-impact storytelling campaigns
• Ensure strong visual identity and brand consistency across platforms

Team Management & Collaboration

• Manage and mentor junior marketing team members and interns
• Coordinate with design, content, and product teams
• Ensure timely execution of campaigns and deliverables

Analytics & Reporting

• Track weekly and monthly campaign performance metrics
• Analyze data to derive insights and optimize ROI
• Present performance reports and growth strategies to leadership

Skills & Requirements

• 4–7 years of experience in Digital Marketing / Growth Marketing
• Prior experience working in movies, films, video production, clips, or media campaigns (preferred)
• Strong understanding of visual storytelling and video-led marketing
• Strong knowledge of social media platforms and trends
• Good written and creative communication skills (English)
• Familiarity with Canva, basic video editing tools, or creative workflows
• Strong analytical mindset and performance-driven approach
• Ability to lead projects and manage teams

What We Are Looking For

We need someone who:

• Has previously worked in film, movie, or video-based content environments
• Understands editing, clips, and storytelling formats for digital marketing
• Can combine creative vision with performance marketing strategy
• Is proactive, fast-paced, and comfortable working in a startup-style environment

What You Will Gain

• Ownership of high-impact marketing campaigns
• Opportunity to build brand and growth strategy from the ground up
• Direct collaboration with founders and leadership
• Exposure to B2B, B2C, and content-driven marketing
• Growth into Head of Marketing / Growth Lead roles

Working Hours

Monday to Friday: 10:30 AM – 6:30 PM (Office)

Saturday: Work From Home

Sunday & Last Saturday of the Month: Off