Senior Business Development Associate

Job Title

Business Development Senior Associate – Affiliate Marketing

Department

Business Development / Affiliate Marketing

Location

Work from home

Employment Type

Full-Time

Experience Required

2–6 Years (Business development in Affiliate Marketing / Performance Marketing / Digital Advertising)

Job Responsibilities

Client Acquisition & Revenue Growth

• Identify and onboard new advertisers, affiliate networks, publishers, and strategic partners.
• Generate business opportunities across CPA, CPL, CPI, CPS, and CPC models.
• Drive revenue growth through new partnerships and account expansion.
• Develop and execute business development strategies to achieve monthly and quarterly targets.

Affiliate & Publisher Management

• Build and maintain strong relationships with publishers, affiliates, media buyers, and agencies.
• Scale existing affiliate partnerships and identify new traffic sources.
• Coordinate with affiliates to launch and optimize campaigns efficiently.
• Ensure long-term retention and growth of affiliate partners.

Campaign & Performance Management

• Monitor campaign performance metrics such as ROI, CTR, CR, EPC, and retention.
• Collaborate with operations/account management teams to optimize campaign delivery.
• Analyze campaign data and provide strategic recommendations for scaling profitable campaigns.
• Ensure accurate campaign tracking and reporting using affiliate tracking platforms.

Market Expansion & Networking

• Research market trends, competitor activities, and emerging affiliate opportunities.
• Attend affiliate conferences, networking events, and industry meetups.
• Develop relationships with advertisers, D2C brands, agencies, and app developers.

Negotiation & Commercials

• Negotiate payouts, margins, commercial terms, and partnership agreements.
• Prepare proposals, presentations, and pitch decks for clients and partners.
• Manage onboarding documentation and contractual processes.

Required Skills & Qualifications

• 2–6 years of experience in Affiliate Marketing and Business Development
• Strong understanding of affiliate marketing models:
• CPA (Cost Per Acquisition)
• CPL (Cost Per Lead)
• CPI (Cost Per Install)
• CPS (Cost Per Sale)
• Experience working with advertisers, publishers, affiliate networks, or media buying teams.
• Hands-on experience with tracking platforms such as:
• Trackier
• Affise
• HasOffers/Tune
• Everflow
• Strong negotiation, communication, and relationship-building skills.
• Ability to manage multiple campaigns and partnerships simultaneously.
• Data-driven mindset with strong analytical abilities.
• Proficiency in MS Excel, CRM tools, and reporting dashboards.

Preferred Qualifications

• Existing network of advertisers/publishers in domestic or international markets.
• Experience in verticals such as:
• OTT Platforms
• E-commerce
• Finance
• Gaming
• Travel
• Nutra
• Mobile Apps
• D2C Brands
• Exposure to international GEOs (US, UK, UAE, SEA, etc.).
• Knowledge of media buying/programmatic advertising is a plus.

Key Performance Indicators (KPIs)

• Revenue generated
• Number of new advertisers onboarded
• Number of active publishers/affiliates
• Campaign profitability & ROI
• Partner retention rate
• Monthly growth in traffic/conversions
• Pipeline conversion ratio

What We Offer

• Competitive salary + attractive incentives
• Fast career growth opportunities
• Exposure to international affiliate markets
• Dynamic and performance-driven work culture
• Opportunity to work with leading brands and networks

Ideal Candidate Profile

We are looking for someone who:

• Has strong industry connections in affiliate marketing
• Is target-oriented and revenue-driven
• Can independently close deals and scale partnerships
• Understands digital performance metrics deeply
• Thrives in a fast-paced startup environment