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Salesforce Marketing Automation Consultant (Contract)
Actively Reviewing
Crescent Techservices
Job Description
Role; Salesforce Marketing Automation Consultant
Type: Contract/Freelance
Duration: 6+ months
Location: Remote
Experience: 6+ Years
Requirements:
- Experience: 5-7 years of hands-on experience in marketing operations, business analysis, or a similar role, with a strong focus on managing marketing automation platforms.
- Salesforce Expertise: Deep functional knowledge of Salesforce is required.
- Marketing Tech Stack Knowledge: Proven experience working with a modern B2B marketing tech stack. Familiarity with tools in categories such as:
- CRM: Salesforce
- ABM/Intent: 6sense, Terminus, or similar
- Data Enrichment: ZoomInfo, Lusha, Clearbit
- Webinar/Events: Zoom, Goldcast, Swoogo, or similar
- Social/Chat: Sprout Social, Qualified, or similar
- Marketing Automation: Marketo
- Integration Skills: Understanding of how data flows between systems via native connectors and APIs. Experience in troubleshooting integration issues is a significant plus.
- Analytical Mindset: Ability to analyze marketing and sales data to identify trends and recommend process improvements.
- Communication: Excellent communication skills, with the ability to explain complex technical concepts to non-technical stakeholders and work with cross-functional teams to identify dependencies.
Required Skills
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