Product Marketing - (Generics Pharma)

🚀 We’re Hiring | Product Marketing (Generics Pharma)

Looking to build your career in pharmaceutical marketing? This is your opportunity to be part of a dynamic team driving growth, innovation, and strong brand leadership in the generic pharma space.

📌 Open Roles:

• Product Executive
• Assistant Product Manager
• Product Manager
• Senior Product Manager
• Group Product Manager

📍 Organization: Cadila Pharmaceuticals

🔍 Role Overview

You will be responsible for developing and executing strategic marketing plans for generic pharmaceutical products, managing product lifecycle, and driving brand growth across therapies. This role plays a key part in enhancing market share, building strong product portfolios, and supporting business objectives.

💼 Key Responsibilities

✅ Marketing Strategy & Planning

• Develop GTM strategies & marketing plans
• Manage product lifecycle & brand positioning
• Define USP/FAB and drive differentiation

✅ Market & Business Analysis

• Analyze market trends, competition & prescription behavior
• Identify new opportunities & growth segments

✅ Sales Force Effectiveness

• Train field force on product knowledge & communication
• Support sales teams to achieve targets

✅ Promotional Development

• Create impactful visual aids, brochures & digital content
• Ensure regulatory compliance

✅ Cross-functional Coordination

• Work with Production, Supply Chain, Regulatory & Finance

✅ Customer & KOL Management

• Build relationships with doctors & key opinion leaders
• Conduct CMEs, conferences & engagement programs

✅ Execution & Performance Tracking

• Monitor campaigns, ROI & brand performance
• Optimize strategies based on insights

🎯 Key Skills

• Strategic thinking & analytical mindset
• Strong communication & presentation skills
• Pharma marketing knowledge
• Stakeholder management & leadership (for senior roles)
• Customer-focused approach

📩 Apply Now:

Send your profile to [email protected]