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Marketing Manager

Actively Reviewing the Applications

Growqai

India, Maharashtra Full-Time On-site
Posted 9 hours ago Apply by June 16, 2026

Job Description

We are looking for a dynamic Marketing Manager to own our brand narrative as we transition from Enterprise SaaS into the DeepTech space. You will be the architect of our market presence — blending brand storytelling with data-driven digital strategies and on-ground event execution.

Key Responsibilities

Brand Management

  • Own and evolve the brand identity across all customer touchpoints
  • Develop brand guidelines and ensure consistent visual and verbal communication
  • Lead brand positioning strategy as the company expands into DeepTech
  • Drive thought leadership content and PR initiatives
  • Monitor brand perception and manage reputation proactively

Strategic Marketing & Planning

  • Build annual and quarterly marketing plans aligned with business growth objectives
  • Conduct competitive analysis and market research to identify opportunities
  • Define target segments and craft go-to-market strategies for new offerings
  • Collaborate closely with sales and product teams to align messaging and campaigns

Digital & Social Media Management

  • Manage and grow the company's presence across LinkedIn, Twitter/X, and other relevant platforms
  • Plan and execute performance marketing campaigns (SEO, SEM, paid social)
  • Track digital KPIs and optimize campaigns based on analytics and insights
  • Manage the content calendar and oversee website content strategy

Events — ATL & BTL

  • Plan and execute industry events, product launches, webinars, and trade show participation
  • Coordinate ATL campaigns (press, digital OOH) and BTL activations (demos, workshops)
  • Manage event budgets, vendor relationships, and post-event reporting

Requirements

  • 4–7 years of marketing experience, ideally in B2B SaaS or technology companies
  • Proven track record in brand building and strategic marketing
  • Strong understanding of digital marketing platforms, tools, and analytics
  • Experience managing events from concept to execution — ATL & BTL
  • Excellent written and verbal communication skills
  • Exposure to DeepTech, AI, or emerging technology domains is a strong advantage
  • MBA in Marketing or equivalent qualification preferred

Skills: brand strategy,atl & btl,campaign management,events,brand management,social media management,seo / sem,digital marketing,performance marketing,content marketing,saas marketing,b2b marketing,go-to-market strategy,strategic marketing
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