GM Marketing

POSITION – GM MARKETING

Company Description

Akar Auto Industries Ltd (Formerly known as Akar Tools Ltd) is a leading ISO/TS 16949:2009 certified company specializing in the design, development & manufacturing of automotive components, tools & leaf springs for domestic & international markets. With more than 35yrs of industry experience, Akar has established itself as a trusted supplier to major OEMs in India and abroad. the company operates state-of-the-art-manufacturing facilities equipped with modern forging, heat treatment and machining technology to deliver world class quality & reliability.

Key Business Area:

1.     Automotive leaf springs & assemblies

2.     Precision forgings & machined components

3.     Hand Tools & Industrial Tools

4.     Exports to Europe, USA & other global markets

Role Description

The General Manager – Marketing will be responsible for developing and executing strategic marketing and sales initiatives for forged components and leaf spring suspension products used in automotive, commercial vehicle, tractor, and industrial applications. The role involves expanding OEM and aftermarket business, developing new customers, managing key accounts, and strengthening the company's market presence domestically and internationally.

Qualification

·        Experience: 15–20 years’ experience in automotive component industry.

·        Minimum 5 years in senior marketing leadership role.

·        Experience with OEM automotive companies.

Required Qualifications

·        Bachelor’s Degree in Mechanical / Production Engineering

·        MBA in Marketing (Preferred)

Key Skills Required

·        Automotive OEM business development

·        Technical marketing of forging components

·        Strategic planning

·        Negotiation and contract management

·        Customer relationship management

·        Supply chain understanding

·        Leadership and team management

Job Responsibility

·        Annual revenue growth

·        New customer acquisition

·        Market share increase

·        Customer satisfaction

·        On-time order conversion from RFQs

·        Profitability of product portfolio