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Allana Group

Deputy General Manager Sales Marketing

Actively Reviewing

Allana Group

Bengaluru Full-Time 4–8 yrs exp Posted 1 month ago  · Apply by Jul 18, 2026

Role Title - Sales Head - South ( Andra Pradesh, Telangana, Karnataka)

Sales Head will be responsible for driving Sales growth through Indirect Channel with the effective management of Distributors, HORECA channel partners, and field sales team.


Experience - 15 plus years of Sales experience in Food and Beverage industry. He / She should have been in the Regional role.


1.Sales & Business Development

  • Achieve zonal sales targets (volume, value, and profitability) through effective distributor management and channel execution.
  • Develop and implement sales plans, trade schemes, and promotional activities to maximize market potential.


2. Distributor Management

Appoint, onboard, and develop distributors in line with business objectives.

  • Ensure distributor ROI and operational efficiency through regular performance reviews.
  • Monitor stock levels, credit limits, secondary sales, and claims management.
  • Strengthen relationships with key distributors and channel partners.


3. Channel & Market ExpansionIdentify and penetrate new markets and channels ( HORECA)

  • Ensure adequate infrastructure, manpower, and service levels at distributor points.
  • Monitor channel hygiene, compliance, and adherence to company policies.


4. Team Leadership & Performance ManagementLead, motivate, and mentor Regional / Area Sales Managers and Sales Officers.

  • Build high-performing teams by setting clear KPIs, reviewing performance, and providing regular feedback.

ROI