Content Marketer

Supergrow is a B2B SaaS product. It helps B2B brands turn their executives and subject-matter experts into credible LinkedIn voices, using AI-led interviews and governed workflows.

We sit at the intersection of thought leadership, employee advocacy, and content operations.

What you will own

• LinkedIn content for Supergrow's executives. Plan, write, and publish LinkedIn posts of execs and subject-matter experts.
• LinkedIn content design. Create carousels, infographics, and visual content that performs on the platform.
• Playbooks and guides. Develop in-depth, practical playbooks.
• Blog content. Write blog posts that educate and convert.
• Website pages. Write and maintain copy for landing pages, feature pages, and product marketing pages.
• Case studies. Interview customers, extract clear before-and-after stories, and produce case studies.
• Sales enablement materials. Create one-pagers, battle cards, pitch decks, and comparison sheets that help the sales team close deals faster.
• Gated content and lead magnets. Produce high-value gated content such as benchmark reports, frameworks, and toolkits that generate qualified leads and build our email list.

What we are looking for

• 4+ years of experience in content marketing at a B2B SaaS.
• Strong writing skills with a portfolio that demonstrates range across long-form, short-form, and visual content.
• Experience creating LinkedIn content (posts, carousels, infographics).
• Comfortable with SEO fundamentals, including keyword research, on-page optimization, and content briefs.
• Ability to design content in tools like Figma, Canva, or similar. You do not need to be a designer, but you should be able to produce polished visual content independently.
• Experience writing case studies or customer stories, including conducting customer interviews.
• Familiarity with B2B marketing, employee advocacy, or thought leadership as a category is a strong plus.
• Comfortable working in a fast-paced, small-team environment where you own your output and deadlines.

Bonus points

• You have built or grown a personal LinkedIn presence and understand what works on the platform firsthand.
• You know how to get design done with AI tools.
• Experience with AI-assisted content workflows or tools.
• Exposure to sales enablement, product marketing, or demand generation.