Business Development Manager
The Swasthika Group
Job Description
Location: Mysuru City, Karnataka
Working hours: 9 hrs/day, 5 days/week (flexible by region)
Compensation: ₹30,000–₹50,000 CTC/month + performance incentives
Reports to: Founder
ABOUT US
The Swasthika Group is a diversified business enterprise operating under Swasthika Siolim Private Limited, dedicated to building sustainable businesses and delivering innovative solutions across multiple industries. Our key business divisions include Business Consulting, Staffing & Recruitment, Construction & Infrastructure, and Hydrofy Packaged Drinking Water.
We work with startups, SMEs, corporates, and institutions to solve business challenges, develop talent, execute quality infrastructure projects, and create long-term value. Through our client-centric approach, operational excellence, and commitment to innovation, we help organizations achieve sustainable growth and success.
Driven by integrity, professionalism, and continuous improvement, we strive to create opportunities for people, businesses, and communities. Our vision is to become one of India's most trusted and diversified business groups by delivering excellence in every venture we undertake.
Building Businesses. Empowering People. Creating Value.
THE ROLE
Open Indian markets for our staff augmentation services
We are hiring a Business Development Manager to own the full Indian sales motion — from cold outreach to first meeting to closed pilot — across India.
This is a high-autonomy, high-ownership role. You will sit at the intersection of cold outreach craft, deep market research, and AI-augmented prospecting — using tools like Claude, ChatGPT, Apollo, Lusha, and Sales Navigator to build a Domestic pipeline from your laptop in Bangalore.
If you have ever wanted BD exposure, direct founder access, and a performance-led upside on your earnings — this is built for you.
WHAT YOU WILL OWN
Your daily and weekly responsibilities
- Cold outreach at scale — 30–60 LinkedIn DMs, 40–80 cold emails, and 5–10 cold calls per day to CHROs, VPs of HR, and HR Directors across India.
- Geography-specific daily blocks — Mondays + Tuesdays = Other Sector outreach (afternoon IST). Wednesdays + Thursdays = SAAS/tech/IT outreach (evening IST). Fridays = GCC's (afternoon IST) + content + planning.
- Deep market research — Use Claude / ChatGPT and tools like Apollo, Lusha, SimilarWeb, and LinkedIn Sales Navigator to build hyper-personalized outreach. Generic email blasts are not the bar.
- Pipeline ownership — Build, manage, and report a clean CRM pipeline — from first touch to signed pilot. Weekly outcome targets (not vanity metrics) are how we measure success.
- Meeting facilitation — Schedule discovery calls, qualify leads, run the first meeting, and hand off to the founder for closing. Build the relationship that gets the second meeting.
- Founder partnership — Work directly with the founder on positioning, pricing flexibility, and account strategy. You are not a downstream SDR — you are the BD lead.
- Quarterly market intelligence — Surface market trends, brand activity, and competitive moves. Help us continuously refine our positioning for each region.
WHAT SUCCESS LOOKS LIKE
Your 90-day milestones
- Day 30 — 1,000+ outbound touches sent. 30+ first meetings booked. CRM fully operationalized. First SA pilot in negotiation.
- Day 60 — First signed pilot. 50+ active conversations across 3 Sectors. Replicable outbound playbook documented.
- Day 90 — 2–3 signed pilots. 1 active retainer client. Personal pipeline value of ₹10,00,000+ weighted. First incentive payout earned.
WHAT YOU WILL NEED
Required skills and experience
- 1–3 years of business development, inside sales, or SDR/AE experience — ideally in agency, SaaS, services, or B2B technology
- Proven cold outreach track record — examples of campaigns you ran, response rates achieved, deals closed
- Excellent written and spoken English — your emails will land in the inboxes of HR & CXO leaders
- Working knowledge of at least one of these sectors (Saas, IT, or Tech Companies) — past role, lived experience, or extensive research exposure all count
- Comfortable using LinkedIn Sales Navigator, Apollo or Lusha, Calendly, and a CRM (HubSpot, Notion, or Pipedrive)
- Practical fluency with AI tools — Claude, ChatGPT, Perplexity — to research prospects, personalize at scale, and accelerate market research
- Comfortable with a flexible work day — Standard working hours are 10:00 AM to 7:00 PM (IST), Monday through Friday. Based on business requirements, client commitments, or project deadlines, you may occasionally be required to work on Saturdays, Sundays, or outside regular working hours, with prior communication from your reporting manager.
- A self-starter who measures their own day in outcomes, not hours
WHAT SETS YOU APART
Nice-to-haves (not required, but valued)
- Past experience selling marketing services, creative production, performance media, or AI-related products
- Understanding of how performance marketing teams operate — what they buy, how they buy, what they need
- Existing professional network.
- Personal LinkedIn presence with a track record of original content (we publish frequently — you will too)
- Past exposure to AI video tools (Kling, Runway, Veo, Sora, Heygen) or creative production workflows
TOOLS YOU WILL MASTER
Your daily stack
- LinkedIn Sales Navigator — primary prospecting tool
- Apollo or Lusha — contact and intent data
- Claude + ChatGPT — research, personalization, content generation
- Calendly — multi-timezone scheduling
- Instantly or Smartlead — cold email automation and deliverability
- Loom — personalized video DMs
- Notion / HubSpot — CRM and pipeline tracking
- WhatsApp Business — primary MENA follow-up channel
WHAT WE OFFER
Compensation, growth, and the upside
- Base salary — ₹30,000–₹50,000 CTC per month (₹3.6–6.0 L per annum), aligned to experience and demonstrated cold outreach skill at hiring
- Performance incentives — Generous quarterly incentive structure tied to signed pilots and retainer conversions. Strong performers will earn meaningfully more than their base annually.
- Direct founder access — You report directly to the founder. No middle layers, no internal politics. Decisions move fast.
- Market exposure — Day-to-day work with brands and HR's across India. The kind of role that historically required a relocation.
- AI-tools fluency — Become genuinely good at the AI prospecting stack — a portable skill set that compounds across your career.
- Growth trajectory — First BD hire. Clear path to lead a small BD team and own one geography end-to-end as we scale into 2027.
HOW TO APPLY
Send us your best work, not a generic resume
Email your CV plus a 5-sentence note answering one question:
"Describe one cold outreach campaign you ran in the past 12 months, the targeting, what worked, what failed, and the result." We are more interested in your judgement than your job titles.
Send to: [email protected]
Subject line: Business Development Manager – [Your Name]
Application deadline: Open until filled. Shortlisting begins immediately.
Process in 3 stages: (1) 30-min screening call, (2) practical outreach exercise, (3) founder interview.
We believe the best work happens when smart people with high autonomy are pointed at the right problems. If that sounds like the environment where you do your best work, we want to hear from you.
COMPANY
The Swasthika Group ·Founded 2024 · Servicing brands across India.
We are an equal-opportunity employer. We welcome applicants of all backgrounds and identities. Hiring is based on skill, hunger, and demonstrated outcomes — nothing else.
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