Business Development Executive

Designation – Business Development Executive

Location – 1st Floor, Tower-A, UNITECH CYBER PARK, Durga Colony, Sector 39, Gurugram, Haryana 122003

Days of working – 5 (Sat& Sun fixed off)

About the Role -

We're looking for a revenue-driven Business Development Executive who understands the digital marketing ecosystem and can bring in brand partnerships across our full suite of digital services. This is a hunter role - you will build a strong business pipeline, convert brands, and directly contribute to revenue growth at Lyxel&Flamingo.

This is not a support role. You own the BD process end to end - from the first cold call to client onboarding.

If you can listen, decode a client's problem statement, debrief the team, and close - this role is built for you.

Key Responsibilities -

• Prospect & Pipeline: Build and manage a high-quality pipeline of brand prospects through cold outreach, networking, and referrals using tools like Sales Navigator, Apollo, and Lusha.
• Client Discovery: Conduct sharp discovery conversations that uncover a client's real problem statement - not just their stated brief.
• Internal Debriefs: Translate client requirements into precise, actionable briefs for internal strategy and creative teams.
• Proposal & Pitch: Collaborate with internal teams to develop proposals and pitch decks that win - tailored, insight-led, and commercially sound.
• Negotiation & Closure: Lead commercial negotiations confidently, managing stakeholder dynamics from first conversation to signed contract.
• Onboarding: Ensure a seamless client onboarding experience, setting the right expectations and handholding the account into delivery.
• CRM Ownership: Maintain an up-to-date, accurate pipeline in Zoho CRM or HubSpot - every lead, every interaction, every follow-up logged.
• Revenue Accountability: Own your numbers. Track conversion rates, pipeline value, and new business revenue with rigour.

What We're looking for-

• 1–2 years of experience in Business Development, Sales, or Client Acquisition, preferably within a digital marketing or advertising agency.

Communication & Comprehension

• Articulate, well-spoken, and compelling in client-facing conversations - in person, on calls, and over email.
• Strong active listening skills. Able to identify the real business challenge behind what a client says.
• Clear written communication - proposals, emails, and briefs that are precise and jargon-free.

Business Development Capability

• Demonstrated ability to manage the full BD cycle - cold outreach → discovery → proposal → negotiation → close → onboarding.
• Comfortable with cold calls and cold outreach. Not afraid of rejection. Persistent without being pushy.
• Strong commercial instinct - knows how to find the right budget, the right approver, and the right moment to push.
• Experience using Sales Navigator, Apollo, or Lusha for prospecting and lead enrichment.

Tools & Systems

• Must have hands-on experience with at least one CRM - Zoho CRM or HubSpot preferred.
• Proficient in structuring and maintaining a clean sales pipeline. Data hygiene matters here.
• Comfortable with Canva, Excel, Google Workspace and basic presentation tools.

Domain Knowledge

• Knowledge of the digital services landscape - SEO, performance marketing, social media, content, marketplace, or creative services - is a strong plus.
• Ability to speak the language of a CMO or Marketing Head without needing a product manual.

HOW WE MEASURE SUCCESS

BRANDS ONBOARDED

Monthly and quarterly targets for new client conversions.

NEW BUSINESS REVENUE

Direct contribution to L&F's top-line revenue growth.

PIPELINE STRENGTH

Quality, velocity, and conversion rate of your active pipeline.

CLIENT QUALITY

Strategic value and long-term potential of brands acquired.