Travel Industry - Social Media & Meta Ads Specialist

Travel Industry - Social Media & Meta Ads Specialist

Full-Time | Onsite

Location: Ghatkopar, Mumbai

Got a killer portfolio in the travel space? At Catch A Trip, we’re looking for creative experts who understand how to sell experiences, not just services. We offer competitive and flexible pay for proven results.

About Catch a trip

Catch A Trip creates personalized international travel experiences designed around your preferences, pace and style. With 4.7+ star ratings, we focus on delivering seamless journeys that feel effortless from start to finish. From planning unique itineraries to managing every detail, our team ensures every trip is smooth, enriching and memorable. Built on trust, transparency and a passion for travel, we turn your ideas into unforgettable experiences. Wish it. Trip it 💫

Job Summary

• We’re looking for a Creative Problem Solver with experience in the travel industry to lead marketing at Catch A Trip.
• This role goes beyond posting content. We want someone who understands how travelers think, what inspires them to book and how to turn destinations into stories that drive action.
• You’ll also lead ROI-focused Meta Ads campaigns, targeting high-intent travelers and optimizing performance across the funnel.
• SEO experience is a strong plus ➕

👉 Candidates with prior experience in travel companies, travel agencies or travel brands will be strongly preferred.

Key Responsibilities

Social Media, Content & Growth -

• Plan and execute content across Instagram, Facebook, YouTube and LinkedIn focused on travel storytelling and destination marketing.
• Create content that inspires travel decisions (itineraries, experiences, hidden gems, UGC-style storytelling).
• Write high performing scripts for reels, carousels and travel based content.
• Collaborate with designers and editors to produce engaging, visually rich content.
• Stay updated with travel trends, destinations and seasonal demand.
• Manage comments, DMs and traveler queries with a consistent brand voice.
• Build and nurture a community of travel enthusiasts.
• Identify audience behavior, travel intent and content opportunities.

👉 Take a look at our social media handles to get a clear idea of our content approach and what we’re looking to achieve.

Meta Ads & Performance -

• Plan, launch and manage conversion focused Meta Ads campaigns for travel packages.
• Target high intent audiences (honeymoon, international trips, group tours, etc.)
• Continuously test creatives, offers and messaging based on travel trends.
• Optimize campaigns for CPL, conversions and ROAS.
• Share insights and improve campaign performance through data driven decisions.

👉 Want to see our Meta campaigns? A quick search where all active ads are publicly visible might help.

SEO, Organic Growth & Content Operations (Entry Level) -

• Conduct keyword research around travel destinations, itineraries and experiences.
• Optimize website pages, blogs and landing pages for search intent.
• Improve organic visibility for travel-related searches.
• Monitor performance using Google Search Console and Analytics.
• Upload and manage travel packages, itineraries and destination content.
• Ensure content accuracy, clarity and alignment with brand tone.
• Coordinate with internal teams for updates and improvements.

👉 Our SEO is not hidden. The right keywords will lead you straight to us.

Preferred Qualifications -

• 1 to 3 years of experience in Social Media Content & Meta Ads.
• Prior experience working with a travel company, travel agency or travel brand (highly preferred)
• Proven track record in running Meta Ads with measurable results.
• Strong understanding of travel audience behavior and booking psychology.
• Expertise in Reels, UGC content and short-form storytelling.
• Ability to combine creativity with performance marketing.
• Strong copywriting and content ideation skills.
• Knowledge of SEO (preferred).
• Familiarity with AI tools or willingness to learn.

Perks & Benefits -

• 1 Day Work From Home.
• Travel related perks and experiences.
• Creative ownership and freedom to experiment.
• Opportunity to shape the brand’s voice.
• High-impact role with strong growth potential.

👉 Opportunity to earn a fully sponsored international trip after 2 years of successful tenure.

How to Apply -

Share your portfolio along with 2–3 travel campaigns or content pieces you have worked on.

👉 Applications without relevant travel experience or portfolio will not be prioritized.