Social Media Strategist (3-5 Years)

Social Media Strategist (3-5 Years)

📍 Location: Sec 132, Noida (On-site)

🏢 Company: Buzytech

💼 Employment Type: Full-Time

About Buzytech

At Buzytech, we help brands grow through creativity, technology, AI, and performance-driven digital marketing. We partner with startups, enterprises, real estate brands, healthcare companies, education institutions, hospitality brands, and consumer businesses to build powerful digital experiences that generate measurable business results.

We're looking for a Social Media Strategist who doesn't just create posts but builds brands, understands consumer psychology, develops winning content strategies, and turns social media into a business growth engine.

If you're passionate about storytelling, viral content, branding, analytics, and digital marketing, we'd love to meet you.

Your Role

As a Social Media Strategist, you'll own the complete social media strategy for multiple brands, from research and content planning to campaign execution and performance optimization.

You'll work closely with our creative, performance marketing, video production, design, and client servicing teams to create impactful campaigns that increase engagement, build communities, and generate leads.

This role is ideal for someone who thinks beyond likes and followers and understands how social media contributes to real business growth.

Key Responsibilities

Social Media Strategy

• Develop platform-specific social media strategies for Instagram, LinkedIn, Facebook, YouTube, X, and emerging platforms.
• Build monthly and quarterly content strategies aligned with client objectives.
• Create audience personas and define content pillars based on market research.
• Identify growth opportunities using competitor and industry analysis.

Content Strategy & Creative Planning

• Lead content ideation for:
• Reels
• Short-form videos
• Carousels
• Static creatives
• Thought leadership posts
• Educational content
• User-generated content
• Campaigns
• Write creative briefs for designers, copywriters, and video editors.
• Ensure every piece of content aligns with the brand's tone, positioning, and goals.

Brand Building

• Develop unique brand voices for different clients.
• Build content that increases awareness, trust, and engagement.
• Plan storytelling campaigns that strengthen brand recall.

Campaign Planning

• Plan product launches, seasonal campaigns, festivals, events, and performance-focused campaigns.
• Collaborate with Meta Ads and Google Ads teams to align organic and paid marketing efforts.
• Recommend influencer collaborations and partnership opportunities where relevant.

Social Media Management

• Oversee content publishing across multiple client accounts.
• Manage content calendars and posting schedules.
• Monitor community engagement and ensure timely responses to audience interactions.

Analytics & Performance

• Track KPIs including:
• Reach
• Engagement
• Followers Growth
• Watch Time
• Click-Through Rate (CTR)
• Leads Generated
• Conversions
• Prepare monthly performance reports with actionable insights.
• Continuously optimize strategies based on analytics and audience behavior.

Client Management

• Present social media strategies and campaign ideas to clients.
• Conduct monthly review meetings.
• Build long-term client relationships through proactive communication and strategic thinking.

Leadership

• Mentor junior social media executives and content creators.
• Review content before publishing.
• Maintain quality, consistency, and timely execution across projects.

Preferred Qualifications

• 3-5 years of experience as a Social Media Strategist, Digital Marketing Strategist, or Social Media Manager.
• Agency experience is highly preferred.
• Experience managing multiple brands simultaneously.
• Strong portfolio showcasing successful campaigns.
• Excellent understanding of platform algorithms and content trends.
• Strong presentation and communication skills.
• Analytical mindset with the ability to make data-driven decisions.
• Experience working with B2B and B2C brands is a plus.

What Success Looks Like

Within your first six months, you will:

• Develop high-performing content strategies for multiple brands.
• Improve engagement and audience growth across client accounts.
• Launch successful campaigns that generate measurable business outcomes.
• Build efficient workflows between strategy, design, and performance teams.
• Become a trusted strategic partner for both clients and internal teams.

Why Join Buzytech?

• Work with ambitious startups, established brands, and enterprise clients.
• Lead high-impact digital campaigns across diverse industries.
• Collaborate with a creative team passionate about innovation and AI.
• Opportunity to shape brand identities from the ground up.
• Fast-paced agency environment with significant ownership and learning.
• Clear career progression toward Senior Social Media Strategist, Digital Strategy Lead, or Head of Social Media.
• Competitive salary with performance-based growth opportunities.
• Continuous learning through exposure to AI tools, automation, and emerging digital trends.

Share your CV: [email protected]