SEO Specialist

Experience: 5.00 + years

Salary: Confidential (based on experience)

Expected Notice Period: 15 Days

Shift: (GMT-04:00) America/New_York (EDT)

Opportunity Type: Remote

Placement Type: Part Time Contract for 0 Months(40 hrs a week/160 hrs a month)

(*Note: This is a requirement for one of Uplers' client - Marketing Services)

What do you need for this opportunity?

Must have skills required:

AI / LLM SEO, CRO expertise, GA4 & GSC, site architecture, Wordpress seo, Local SEO, Technical SEO

Marketing Services is Looking for:

JD:

Position Overview

We are seeking an experienced SEO Specialist who is deeply technical, strategically minded, and performance-driven.

This is not an “optimize a few title tags” role.

You will be responsible for developing and executing comprehensive SEO strategies across many WordPress websites with varying levels of complexity, including:

• Agency-owned properties
• Client websites (including mental health organizations)
• Landing pages tied to paid media and conversion funnels
• Local business listings and map-based search visibility
  
  
  

You must be strong across all core SEO disciplines: traditional, technical, content-driven, local, off-page, and emerging LLM/AI optimization strategies.

Website Complexity

Our websites include:

• Multi-page service-driven WordPress builds
• SEO-driven landing page ecosystems
• Local and national business sites with geo-targeted strategies
• Conversion-focused marketing funnels
• Content-rich environments with blog, video, and downloadable assets
  
  
  

You must be comfortable navigating structured WordPress environments, working with themes/builders, plugins, schema, internal linking structures, and conversion tracking integrations.

Level of Technical SEO Depth Required

This role requires advanced technical proficiency, including:

• Site architecture strategy
• Crawl optimization & indexation control
• Schema markup implementation
• Core Web Vitals optimization
• Internal linking strategy development
• Redirect mapping and canonical strategy
• XML sitemaps, LLM site maps, & robots.txt configuration
• Structured data for local, services, FAQs, and media
• Google Search Console & GA4 performance diagnostics
• Page speed optimization collaboration with developers
  
  
  

You should be comfortable diagnosing technical SEO issues and working alongside developers to implement solutions.

Core Responsibilities

• Traditional & On-Page SEO
• Keyword research & competitive gap analysis
• Metadata optimization (title tags, descriptions, headers)
• Content optimization strategy
• Internal linking strategy
• SERP feature targeting
• Content & Keyword Strategy
• Develop strategic keyword maps by service line and funnel stage
• Provide content direction (word count, headings, semantic structure, FAQs, PDF assets, video embedding, etc.)
• Optimize existing content for rankings and conversions
• Align SEO, AEO, GEO, etc. with conversion strategy
  
  
  

Important:

Content ownership (writing from scratch) is not required. However, you must:

• Provide detailed content briefs
• Edit and optimize content for SEO, AEO, GEO, etc.
• Recommend structure, enhancements, and performance improvements
• Local SEO & Google Business Optimization
• Google Business Profile optimization
• Map pack ranking strategy
• Local citation consistency
• Geo-targeted landing page strategy
• Review strategy recommendations
• NAP consistency management
• LLM / AI Optimization
• Optimize content for AI-driven search results
• Structure content for conversational queries
• Develop strategies to increase visibility in generative search environments
• Align schema and content formatting for AI retrieval
• Off-Page SEO
• Backlink profile analysis
• Authority-building strategy
• Strategic outreach planning
• Toxic backlink identification
  
  
  

Performance KPIs & Success Metrics

Success in this role will be measured by:

• Organic traffic growth (overall and by service line)
• Keyword ranking improvements (priority clusters)
• Local Map Pack visibility
• Conversion rate from organic traffic
• Growth in non-branded search visibility
• Backlink authority improvements
• Technical health score improvements
• Increased visibility in AI-driven search results
  
  
  

This is a performance-driven role. We expect reporting clarity, strategic insight, and measurable growth.

Ideal Candidate Profile

• 5+ years hands-on SEO experience
• Deep WordPress SEO experience
• Experience working with service-based businesses
• Experience in regulated industries (healthcare/mental health preferred)
• Strong understanding of marketing funnels and CRO
• Data-driven and analytically strong
• Comfortable providing strategic direction to content and dev teams
• Highly organized and detail-oriented
  
  
  

Bonus points if you:

• Understand behavioral marketing psychology
• Have experience aligning SEO with PR strategy
• Can see the difference between traffic growth and revenue growth
  
  
  

What This Role Is Not

• Not a blog-post factory role
• Not a junior “SEO assistant” position
• Not limited to technical audits only
  
  
  

We are looking for a strategic SEO leader who can think, plan, execute, and measure.

How to apply for this opportunity?

• Step 1: Click On Apply! And Register or Login on our portal.
• Step 2: Complete the Screening Form & Upload updated Resume
• Step 3: Increase your chances to get shortlisted & meet the client for the Interview!
  
  
  

About Uplers:

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement.

(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!