Senior Manager Online Sales

Senior Manager – Online Sales

Location: Delhi (managing online sales & lead flow across Delhi, Hyderabad & Gurgaon)

Reports to: Head of Online Sales

About AMARIS

AMARIS is a bold, globally inspired fine jewelry brand, known for its unapologetic glam and strong digital presence. With thriving stores in Delhi, Hyderabad, and Gurgaon – and a fast-growing online community – we’re creating a seamless luxury experience across both worlds.

Role Overview

As Senior Manager – Online Sales, you will lead AMARIS’ digital sales operations end-to-end. Beyond driving conversions from Instagram, WhatsApp, and the AMARIS website, you will ensure that delivery, fulfillment, and customer experience are flawlessly executed. This is a leadership role for someone who can scale online revenue, lead a team, and align all operational touchpoints—from lead generation to product delivery—into a seamless luxury experience.

Key Responsibilities

1. Online Sales Leadership & Revenue Ownership

○ Lead and scale AMARIS’ online sales channels (Instagram DMs, Interakt/WhatsApp, website chat).

○ Personally handle select VIP clients while coaching the team to maximize conversions.

○ Own and exceed monthly online revenue, conversion, and retention KPIs.

○ Build long-term client portfolios, with repeat purchase and upsell strategies.

2. Team Management & Development

○ Manage and mentor a team of online sales executives across locations.

○ Define targets, conduct performance reviews, and run luxury sales training.

○ Foster a high-performance culture with structured incentives and dashboards.

3. Operations & Customer Experience Alignment

○ Ensure end-to-end sales operations: from order confirmation to payment, packaging, dispatch, and final delivery.

○ Partner with logistics, store, and operations teams to guarantee timely, error-free deliveries.

○ Resolve escalations quickly, ensuring a premium customer journey at every stage.

○ Monitor NPS/feedback loops and build processes to elevate customer satisfaction.

4. Lead Triage & Escalation

○ Create SOPs for routing leads by geography, product category, or ticket size.

○ Track hybrid/high-value leads routed to stores and ensure follow-through.

○ Personally own escalations for VIPs and sensitive customers.

5. CRM Ownership & Data Hygiene

○ Oversee CRM (Kylas) accuracy, with complete lead notes, follow-ups, and conversions.

○ Build and maintain dashboards to track leads, sales health, and repeat customer engagement.

○ Ensure “Hot Lead” and “VIP Client” trackers are always updated for team action.

6. Reporting, Insights & Growth Strategy

○ Submit weekly/monthly reports on conversion rates, pipeline health, and delivery SLAs.

○ Identify bottlenecks in the sales-to-delivery cycle and propose fixes.

○ Share customer insights with marketing and merchandising to shape campaigns and assortments.

○ Drive new initiatives to boost digital sales efficiency and customer delight.

Who You Are

● 6–8 years of experience in digital/online sales with strong exposure to luxury, fashion, jewelry, or other high-ticket categories.

● Proven team leadership experience, with a track record of building and managing sales teams.

● Strong understanding of sales operations & fulfillment workflows.

● Experienced in handling escalations, customer experience metrics, and delivery partnerships.

● Hands-on with CRM tools (Kylas preferred) and comfortable with sales analytics.

● Customer-obsessed, highly organized, and able to juggle multiple priorities across regions.

To Apply Send your resume and a note on your proudest example of leading an online sales + operations team to success (revenue + customer experience) to [email protected].