Search Engine Marketing Specialist

Pincodedweb Technology is a Nagpur-based IT solutions agency redefining digital innovation and professional skill development. The company specializes in web development, creating secure, high-performance websites and digital applications for businesses aiming to scale online. In addition to offering digital marketing and cybersecurity solutions, Pincodedweb provides aspiring developers with hands-on experience through its "Industrial Training Program," focusing on real-world skills in Full Stack Development and Cybersecurity. By connecting technology and training, Pincodedweb empowers businesses to enhance their digital presence and individuals to grow their careers.

The Search Engine Marketing Specialist will be a full-time, on-site role located in Nagpur. The responsibilities include planning and executing paid search campaigns, performing extensive keyword research, implementing digital marketing strategies, and monitoring performance using web analytics tools. The specialist will consistently optimize campaigns to maximize ROI and support online growth for the company and its clients.

• Proficiency in Marketing and Digital Marketing strategies
• Strong skills in Keyword Research and implementation
• Experience in planning and managing Paid Search Campaigns
• Ability to analyze and interpret data using Web Analytics tools
• Knowledge of SEO best practices is a plus
• Detail-oriented, with excellent problem-solving and communication skills
• Prior work experience in similar roles is preferred
• Bachelor's degree in Marketing, Business, or a related field is advantageous