Sales Person B2B (FMCG, Fresh food Supply Chain, Microgreens)
Actively Reviewing the ApplicationsExpunch
Job Description
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Field Sales Executive – Vizag (Microgreens Business)
Industry: Fresh Food | Microgreens | HoReCa
Business Model: Franchise-Based Supply
Location: Vizag
Job Type: Full-time
Reporting To: City Sales Manager / Sales Person
Role Objective
The Field Sales Executive – Vizag will be responsible for on-ground sales, customer acquisition, and relationship management for fresh microgreens across Vizag city. The role focuses on daily field visits, order generation, repeat business, and consistent monthly sales volume under a franchise-based supply model.
Key Responsibilities
1. Field Sales & Business Development
- Conduct daily field visits across Vizag city.
- Sell fresh microgreens to:
- Restaurants
- Cafes
- Hotels (HoReCa)
- Cloud kitchens
- Gyms & wellness centers
- Premium home customers (subscription-based)
- Generate new leads through:
- Cold visits
- Referrals
- Area mapping and cluster visits
- Convert cold leads into active, repeat customers.
2. Customer Relationship Management
- Build strong relationships with:
- Chefs
- Restaurant owners
- Outlet managers
- Take repeat orders and ensure customer retention.
- Collect customer feedback and share insights with the team.
- Maintain professional and long-term service relationships.
3. Order & Operations Coordination
- Coordinate closely with the operations team for:
- Daily order quantities
- Customer-specific requirements
- Delivery schedules
- Ensure accurate order reporting.
- Support smooth and timely delivery execution.
4. Sales Targets & Reporting
- Achieve daily, weekly, and monthly sales targets.
- Maintain daily visit reports and sales tracking.
- Regularly update:
- Leads
- Conversions
- Active customers
- Share on-ground market feedback and competitor insights.
5. Market Intelligence
- Identify high-demand microgreen varieties in the Vizag market.
- Track competitor:
- Pricing
- Products
- Supply patterns
- Suggest new:
- Restaurant clusters
- Cafes
- High-potential areas for targeting
6. Brand Representation
- Represent the Baghsheen brand professionally in the field.
- Educate customers on:
- Health benefits of microgreens
- Usage in dishes
- Freshness, quality, and consistency
- Ensure ethical selling practices and correct brand communication at all times.
Expectations From the Candidate
- Strong on-ground discipline and consistency.
- Ability to meet minimum daily field visit targets.
- Confidence in cold visits and walk-in conversions.
- Strong hunger to grow in sales and earn incentives.
- Comfortable working in a target-driven environment.
Eligibility & Requirements
- Minimum 1 year of experience in:
- Field sales
- FMCG
- Food products
- HoReCa sales (preferred)
- Telugu language mandatory.
- Basic English communication preferred.
- Good knowledge of Vizag city routes and restaurant clusters.
- Comfortable with daily field movement.
- Two-wheeler preferred.
Preferred Skills
- Experience selling to restaurants or food businesses.
- Basic understanding of fresh food / perishable products.
- Good communication, persuasion, and negotiation skills.
- Ability to build trust and long-term client relationships.
Job Summary
- Position: Field Sales Executive
- Location: Vizag
- Job Type: Full-time
- Industry: Fresh Food | Microgreens | HoReCa
- Reporting To: City Sales Manager / Sales Head
Required Skills
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