Marketo to Salesforce Marketing Cloud Engagement Migration Consultant

Company Description Prodigitas provides Marketing Operations as a Service, partnering closely with marketing teams to extend their capabilities and scale their programs. The company’s multi-skilled team supports all aspects of modern marketing, including automation, workflow management, UI/UX, front-end development, and API integrations. Prodigitas is recognized in the industry as a Gold HubSpot Partner and a Bronze Adobe Partner, reflecting its expertise with leading marketing platforms. Team members work in a collaborative, technology-driven environment focused on helping clients improve performance and efficiency. More information is available at www.prodigitas.com.

Experience: 10–15+ years

The Director/Principal will lead the end-to-end delivery of complex Marketo to Salesforce Marketing Cloud Engagement (SFMC) migration programs. This role is responsible for delivery leadership, solution governance, stakeholder management, project planning, and ensuring successful implementation while providing strategic and technical guidance to project teams.

• Lead the overall delivery of enterprise-scale Marketo to Salesforce Marketing Cloud Engagement migration projects and programs.
• Define delivery strategy, implementation roadmap, migration methodology, and governance framework.
• Provide subject matter expertise on Salesforce Marketing Cloud Engagement, marketing automation, campaign migration, customer journeys, and platform capabilities.
• Manage executive and business stakeholder relationships throughout the engagement lifecycle.
• Lead project planning, scope management, resource planning, budgeting, scheduling, and delivery governance.
• Oversee solution architecture reviews, migration strategies, technical design, and implementation deliverables.
• Manage project risks, dependencies, issue resolution, change requests, and overall delivery quality.
• Review and approve key solution designs, technical documentation, testing outcomes, deployment plans, and migration deliverables.
• Ensure adherence to project timelines, quality standards, governance processes, and best practices.
• Mentor Senior Consultants, Consultants, and technical teams by providing leadership, coaching, and knowledge transfer.
• Collaborate with architects, developers, QA teams, and business stakeholders to ensure successful migration and business continuity.
• Support pre-sales activities, solution proposals, estimations, and client presentations when required.

• Strong experience delivering Salesforce Marketing Cloud Engagement implementations and migration programs.
• Experience with Marketo migration or other enterprise marketing automation platform migrations is highly desirable.
• Deep knowledge of Journey Builder, Automation Studio, Contact Builder, Email Studio, Mobile Studio, AMPscript, SQL, APIs, and Marketing Cloud Connect.
• Strong understanding of Agile delivery methodologies, project governance, and enterprise solution delivery.
• Excellent leadership, stakeholder management, communication, and mentoring skills.