Marketing Manager

Marketing Manager/Senior Marketing Manager

Pristine Surgical is redefining arthroscopy with a smarter, simpler, and fully connected solution. Our Summit™ 4K single-use arthroscope, now FDA-cleared and commercially available, pairs sterile, out-of-the box visualization with integrated cloud software to streamline surgical workflows and eliminate unnecessary complexity in the OR.

We’re seeking a strategic and customer-focused Marketing Manager to lead product development and commercialization efforts for our innovative arthroscopy solutions. This is a high-impact role responsible for bridging market needs with product innovation, driving new product launches from concept through commercialization, and establishing Pristine Surgical as a trusted partner to surgeons and healthcare systems. 

You’ll serve as the voice of the customer within our product development process, working cross-functionally with R&D, Engineering, Regulatory, Quality, and Sales teams to ensure our products deliver exceptional value to customers while meeting all compliance and business objectives. This role is ideal for someone who thrives at the intersection of customer insight, product innovation, and go-to-market strategy in a fast-paced, high-growth environment.

Location(s)

• Remote, with a preference for candidates located in the Greater Tampa/St. Pete Metro Area, Massachusetts, New Hampshire, or other Florida.
• Additional locations considered for exceptional candidates.

Essential Job Functions

• Serve as the product development marketing core team member, providing voice-of-the-customer marketing specifications to the R&D team and guiding the creation of customer requirements documents
• Lead market research initiatives to identify unmet market needs and corresponding product solution opportunities in the arthroscopy space
• Develop and execute comprehensive global and US launch plans for new products, including product positioning, marketing messaging, sales collateral, and physician education programs
• Champion product commercialization activities across multiple internal groups and external stakeholders
• Define and oversee user-validation activities, claims development, surgical technique generation, and product labeling to ensure alignment with customer needs and regulatory requirements
• Generate and maintain product forecasts to support business planning and operations
• Establish and maintain relationships with key opinion leaders in arthroscopy and orthopedic surgery
• Acquire and analyze feedback from key opinion leaders, current and potential customers, third-party market research, and internal stakeholders to inform product strategy
• Train marketing and sales teams on product positioning, features, benefits, and competitive differentiation
• Create and implement market development strategies to target key customers and drive adoption of Pristine Surgical products
• Maintain deep knowledge of the healthcare industry, specifically the arthroscopy and orthopedic surgery segments, including physician motivators, purchasing decision criteria, and competitive landscape

Education, Experience, and Other Qualifications

• Bachelor’s Degree required, MBA preferred
• Five to ten years product marketing experience including product development
• Healthcare or technology experience required; medical device visualization strongly preferred
• Demonstrated ability collecting and translating voice-of-the-customer requirements into actionable product specifications
• Cross-functional team leadership experience required with proven ability to collaborate and influence in a dynamic environment
• Outstanding interpersonal skills with demonstrated success developing relationships at all organizational levels
• Strong business acumen and analytical skills; comfortable with financial modeling, forecasting, and data-driven decision making
• Proven ability to overcome challenges professionally and personally in a fast-paced startup environment
• Ability to attend surgical procedures in the operating room and provide real-time clinical feedback to R&D and marketing teams.
• Ability to obtain and maintain credentialing with hospital vendor credentialing platforms.
• Strong preference for candidates with a background in sports medicine, laparoscopy or ENT, or prior experience as a Physician Assistant who is comfortable working in an operating room environment.
• Physician/provider engagement experience strongly preferred
• Sales force engagement and training experience preferred
• Previous product launch experience in medical devices preferred
• Up to 50% travel required (primarily US, some international may be required)

This is not an exhaustive list of all functions that the employee may be required to perform, and the employee may be required to perform additional functions. Additionally, the company reserves the right to revise the job description at any time.