Marketing Manager

Company Description

Fairmont Mumbai

Fairmont Hotels & Resorts is where the intimate equally coexists with the infinite – an unrivaled portfolio of more than 90 extraordinary hotels where grand moments of life, heartfelt pleasures and personal milestones are celebrated and remembered long after any visit. Since 1907, Fairmont has created magnificent, meaningful and unforgettable hotels, rich with character and deeply connected to the history, culture and community of its destinations – places such as The Plaza in New York City, The Savoy in London, Fairmont San Francisco, Fairmont Banff Springs in Canada, Fairmont Peace Hotel in Shanghai, and Fairmont The Palm in Dubai. Famous for its engaging service, awe-inspiring public spaces, locally inspired cuisine, and iconic bars and lounges, Fairmont also takes great pride in its pioneering approach to hospitality and leadership in sustainability and responsible tourism practices. Fairmont is part of Accor, a world leading hospitality group counting over 5,400 properties throughout more than 110 countries, and a participating brand in ALL - Accor Live Limitless – a lifestyle loyalty program providing access to a wide variety of rewards, services and experiences.

Job Description

Job Purpose

This position is responsible for reporting to the Director of Marketing and Communication and assist in the key areas of media coverage, collateral and publications, special events/promotions, community relations and advertising.

Key Interactions

Brand Management

• Conduct market research and competitor analysis to identify trends, customer preferences, and emerging opportunities.
• Design annual and monthly marketing plan and calendar
• Oversee brand consistency across all channels, ensuring adherence to brand standards and guidelines.
• Create and maintain unique selling propositions (USPs) that distinguish Fairmont Mumbai from competitors.
  
  

Partnerships & Collaborations

• Develop partnerships with luxury brands and businesses to co-create exclusive guest experiences and joint marketing campaigns and cross promotions.
  
  

Content Strategy And Creation

• Develop compelling content strategy for all brand pillars across various digital, offline channels
  
  

PR and PR Agency Management

• Cultivate relationships with media, influencers, and bloggers to secure positive coverage.
• Manage PR agency, design monthly PR strategy, reports and forward planning
  
  

Campaign Analysis

• Plan, execute, and manage multi-channel advertising campaigns to promote the hotel’s services and experiences.
• Continuously monitor and adjust promotional strategies based on performance data and market feedback.
  
  

Qualifications

MBA in Marketing

Knowledge in Digital Marketing and Graphic designing

worked with social media and other platforms

creative and able to express thoughts and ideas clearly

team player

ability to drive the team

Additional Information

Competencies

• Strong leadership and interpersonal skills
• Excellent communication and customer contact skills
• Results and service oriented with an eye for details
• Ability to multi-task, work well in stressful & high-pressure situations
• A team player & builder
• A motivator & self-starter
• Well-presented and professionally groomed at all times