Marketing Intern

Marketing Intern/ Cooperative

Company: Craftsman Electric

Location: Cincinnati, OH

Position Type: Co-Op / Internship (Part-Time or Semester Program)

Position Overview

Craftsman Electric is seeking a motivated and creative Marketing Co-Op to support our marketing and brand development initiatives. This role is ideal for a student pursuing a degree in marketing, communications, business, or digital media who is looking to gain hands-on experience in content creation, digital marketing, and brand strategy within a growing service business.

The Marketing Co-Op will play an active role in developing content, managing our social media presence, improving our digital footprint, and helping showcase the work our team performs across the region. This position will work closely with company leadership and operations to tell the story of our projects, people, and capabilities.

Key Responsibilities

Content Creation & Social Media

• Create and manage content for company social media platforms (LinkedIn, Facebook, etc.)
• Capture and develop project highlights, team spotlights, and company updates
• Assist with photography, short videos, and storytelling around field work and completed projects
• Help maintain a consistent brand voice and visual identity across platforms

Website Management

• Update and maintain the company website using WordPress
• Assist with creating new service pages, blog posts, and project features
• Optimize website content to support search visibility and lead generation

Digital Presence & Lead Generation

• Support ongoing optimization of our Google Business Profile
• Assist with posting updates, photos, and responding to reviews
• Identify ways to improve online visibility and capture inbound leads

Brand Development

• Help strengthen company brand recognition through consistent messaging and visual content
• Assist with marketing materials, graphics, and branded assets
• Support development of company presentations and sales materials

Internal Marketing Support

• Help develop internal communications and employee content
• Assist in documenting company culture, team events, and milestones
• Support development of recruiting and workforce marketing materials

Qualifications

• Currently pursuing a degree in Marketing, Communications, Business, Digital Media, or related field
• Strong written communication and storytelling skills
• Familiarity with social media platforms and content creation
• Basic experience with WordPress or website editing tools preferred
• Experience with Canva, Adobe, or similar design tools is a plus
• Interest in construction, trades, or service industries is beneficial
• Self-motivated, organized, and comfortable working independently

What You’ll Gain

• Hands-on experience managing real company marketing initiatives
• Opportunity to build a portfolio of digital marketing and content projects
• Exposure to B2B and service industry marketing
• Experience collaborating with leadership, field teams, and operations
• Flexible schedule to support school commitments

About Craftsman Electric

Craftsman Electric provides electrical service, maintenance, and construction support for residential, commercial, and industrial customers throughout the region. Our focus is delivering high-quality work, responsive service, and long-term partnerships with the customers we serve.