Marketing & Growth Executive

Actively Reviewing the Applications

Zinara

India, Haryana, Gurugram Full-Time On-site INR 3–4 LPA

Posted 3 weeks ago • Apply by May 30, 2026

Job Description

About Zinara

Zinara is a lab-grown diamond jewellery brand creating everyday diamond jewellery for modern, independent women. We focus on lightweight, wearable designs that fit seamlessly into daily life - from workdays to personal milestones.

Built on a capital-light, customer-first model with home trials and rapid product iteration, Zinara is rethinking how diamond jewellery is designed, priced, and experienced. The brand is founded by IIT Delhi alumni, combining strong product thinking with execution-led growth.

Role Overview

This is a hands - on growth role, not a desk job. You’ll work directly with the founders and execute across WhatsApp marketing, offline activations, events, and performance-led growth experiments. Ideal for someone who enjoys ownership, on-ground execution, and seeing direct revenue impact.

What You’ll Do

Own WhatsApp marketing & CRM: broadcasts, follow-ups, lead conversion
Support offline events, pop-ups & community meetups
Convert leads into home trials & purchases
Assist with performance marketing execution & growth experiments
Work closely with founders on launches, offers & campaigns

What We’re Looking For

2 - 4 years experience in D2C / jewellery / fashion / retail
Comfortable with on-ground execution & customer interaction
Hands-on with WhatsApp marketing, lead management, CRM tools
High ownership mindset - you like getting things done, not waiting for instructions
Bachelors / Masters degree in Marketing, Business Administration, or a related field
Proven experience in the jewelry or luxury goods industry is a plus
Excellent Communication skills, including both written and verbal communication
Ability to analyze market trends and identify growth opportunities
Ability to independently create simple creatives using Canva for WhatsApp, social, and offline activations

Why Join Zinara