Manager – 5 Stars, Weddings & Banquets

[Please note this is a Direct Search led by Bacardi, Applications from agencies will not be accepted nor will fees be paid for unsolicited CVs.]

RESPONSIBILITIES - WITH OUR CONSUMER AT THE HEART YOUR KEY FOCUS WILL BE

• Banquet Business Ownership
  
  

Drive dedicated ownership of banquet sales across Top 80 LHA hotels.

Target 100+ premium events annually within existing hotel base.

Influence early-stage menu planning to lock-in premium brands.

Implement premium pour strategy across banquet contracts.

• Premium Category Acceleration
  
  

Focus on high-growth segments:

Tequila (40% growth target)

Premium Scotch (50% growth target)

Vodka & Gin (15% growth targets)

Deliver incremental 1,752+ cases through focused category interventions.

• Third-Party & HNI Occasion Development
  
  

Develop premium business through: Weddings across LHA states, One-day licensed events, Farmhouses & luxury private

venues, Premium wedding planners, HNI house parties, Target 100+ third-party/HNI occasions annually.

Build and maintain HNI and planner database for repeat business.

Drive ₹1 Cr incremental NSV from premium portfolio expansion.

• Stakeholder Management
  
  

Work closely with: Regional Sales Teams, Marketing Teams, Key Hotel Banquet Managers, Wedding Planners & Luxury

Event Agencies

Enable structured development of third-party licensed spaces.

Ensure alignment on premium focus and execution standards.

• Premium Occasion Visibility & Digital Amplification
  
  

Coordinate with planners, decorators, and photographers to integrate brand presence within: Bar backdrops, Glassware,

Experiential counters

Leverage influencer-heavy weddings and HNI events to drive organic digital amplification.

Build structured content capture and amplification framework.

SKILLS - THE SKILLS AND EXPERIENCE NEEDED TO CREATE YOUR LEGACY

• 5–8 years’ experience in Alcobev / Luxury / Hospitality / Premium Lifestyle sales
• Strong banquet or on-premises channel understanding
• Proven ability to influence menu decisions and premium upselling
• Experience working with wedding planners, luxury event curators, or HNI clientele
• Strong commercial acumen with revenue ownership mindset
• High relationship capital and negotiation capability
• Ability to operate cross-functionally and independently
  
  

PERSONAL QUALITIES – SHARE OUR FOUNDER’S PASSION AND ENTREPRENEURIAL FLAIR

• Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they
  
  

are, what they do, and who they can become. You act with purpose and have an approachable, empathetic, open

communication style.

• Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh
  
  

connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented

with. You will have an attitude of constant learning and improving. Inquisitiveness/ curiosity around new media, digital,

technology and social trends and possessing an attitude to experiment or innovate in these areas.

• People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to
  
  

harness and multiply collective performance. You create strong positive first impressions and build those into great

relationships.

• Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your
  
  

own strengths and weaknesses and your impact on others.

• Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a
  
  

presence that builds confidence in yourself and others. You operate at pace and are able to multi-skill effectively and are

at ease leading projects. You will be highly performance driven, commercially and financially astute.

• Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of
  
  

change. You have a growth and learning mindset that you instil and yourself and your team: ready to test, stumble, learn

and apply from experience. Comfortable with change and ambiguity

LEADERSHIP AGILITY

At Bacardi we care deeply about finding brilliant talent who can bring the following personal attributes to help elevate our 3Fs: Fearless, Family, Founder culture to the next level.

• Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become
• Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
• People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
• Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others.
• Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with
• Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience
  
  

Disclaimer: Bacardi seeks talent from all backgrounds to bring diversity of thought, agility and capability to our organization across the globe. We promote a working environment where all employees are treated and rewarded fairly. We do not tolerate any form of discrimination that adversely affects individuals or groups on the basis of national origin, race, color, religion, sex, gender, sexual orientation, marital status, disability, age, and any other legally protected aspect of a person’s identity.

U.S. applicants have rights under Federal Employment Laws.

Perks of Working for us

At Bacardi, we are committed to providing our Primos (employees) with a comprehensive Total Rewards package of compensation, benefits, incentives, allowances, well-being, and much more to meet the needs of themselves and their families. It goes beyond just Cash! The total rewards program is based on pay for performance, whereby the incentive programs are linked to company and individual performance.

Compensation, Paid Time Off & Retirement:

• Competitive Pay Package
• Competitive Holiday/Paid Time Off, plus additional days offered ( i.e., volunteer day, allowing you to give back to the community)
• Retirement/Pension Plan
  
  

Health & Wellbeing

• Medical, Critical Illness, and Life Insurance
• Calm Meditation App subscription (free)
• Employee Assistance Programs
• Best-in-class, family-friendly, and inclusive leave policies
  
  

Additional Benefits

The benefits /perks may vary depending on the nature of your employment with Bacardi, your work location, and are subject to change.

Some benefits may be subject to an employee contribution.

Some benefits may be fully or partially subsidized. Incentive plans are linked to the nature of your employment and can vary based on region, market, function or brand.