Lead Generation Specialist

Department: B2B/Enterprise Sales and Partnerships

Location: Bhubaneswar (Work from Office)

About Aurassure

Aurassure is a climate-risk intelligence and environmental monitoring company that enables enterprises, cities, and infrastructure operators to achieve their compliance, sustainability, and risk-management objectives through reliable environmental data, real-time monitoring, and actionable insights. We operate at the intersection of climate technology, ESG, and enterprise risk management, delivering high-impact solutions to large institutional clients.

Role Overview – Lead Generation Specialist

We are looking for a proactive, research-oriented, and result-driven Lead Generation Specialist to support our Enterprise Sales team.

In this role, you will identify, connect with, and qualify high-value enterprise prospects, building a strong pipeline for consultative and large-ticket sales engagements. You will play a key role in driving revenue growth by ensuring a consistent flow of qualified opportunities for regional sales leadership.

This position plays a critical role in driving revenue growth by ensuring a steady flow of qualified opportunities for the regional sales leadership.

Key Responsibilities

• Lead Identification & Research
• Identify and build a database of potential enterprise customers across industries such as smart cities, hospitals, infrastructure, manufacturing, real estate, and industrial clients
• Research target accounts, decision-makers, and influencers using online tools, databases, and industry sources
• Map stakeholders including CXOs, Facility Heads, Compliance Heads, ESG/Environment Managers, and Project Heads
• Outbound Lead Generation
• Conduct structured outreach via LinkedIn, cold calling, email, and WhatsApp.
• Initiate first-level conversations to understand business needs.
• Schedule qualified meetings and demos for the Regional Sales Head.
• Lead Qualification & Pipeline Support
• Qualify leads based on defined criteria (industry, project size, compliance need, budget potential, decision timeline)
• Maintain and update lead status, notes, and follow-ups in CRM
• Ensure timely follow-ups and nurture warm leads
• Market & Sales Intelligence
• Track upcoming projects, tenders, expansions, and compliance-driven opportunities
• Share market insights, competitor activity, and customer feedback regularly
• Support campaign-based lead generation (events, webinars, launches, partnerships)
• Collaboration & Reporting
• Work closely with Sales and Marketing teams
• Share regular reports on leads generated, meetings scheduled, and pipeline created
• Continuously improve lead quality and conversion ratios
  
  

Required Skills & Qualifications

• 2–4 years of experience in B2B lead generation, inside sales, or pre-sales
• Experience dealing with enterprise customers is a strong plus
• Strong communication skills (English + Hindi; regional language is an advantage)
• Comfortable with cold outreach and platform overview
• Good research and data-handling skills
• Hands-on experience with CRM tools, LinkedIn Sales Navigator, etc.
  
  

Desired Profile

• Exposure to environmental solutions, SaaS, infrastructure, ESG, IoT, or compliance-driven sales is preferred
• High energy, self-driven, and target-oriented
• Ability to work in a structured sales process and handle multiple follow-ups
• Comfortable working from office in Bhubaneswar
  
  

What Aurassure Offers

• Opportunity to work in a high-impact climate and sustainability domain
• Direct exposure to enterprise and government-linked sales
• Growth path into Inside Sales / Account Management / Enterprise Sales roles
• Competitive Salary plus incentive
• Performance-driven culture with learning and ownership
  
  

Skills: b2b lead generation,linkedin sales navigator,lead qualification (bant),pipeline management,enterprise client handling,crm experience (zoho / hubspot / salesforce etc.),enterprise sales prospecting,sales funnel management,stakeholder mapping,cold calling,inside sales,appointment setting,email campaigns