Influencer Marketing Specialist

Company Description

Rudram Market Development Services Pvt. Ltd. is a full-service Integrated Marketing Communications Agency connecting brands with diverse consumer markets across India. With a focus on creativity and individuality, the agency is known for delivering innovative concepts and tailored communication solutions. Rudram excels at engaging urban, general market, and multi-cultural audiences. Our work is driven by a passion for crafting unique and impactful campaigns.

Role Description

This is a full-time on-site role for an Influencer Marketing Specialist located in South Delhi. The primary responsibilities involve identifying potential influencers, building and nurturing relationships, managing campaigns, and analyzing performance metrics. The role also includes strategizing influencer marketing initiatives aligned with client objectives, ensuring seamless execution, and creating reports to evaluate campaign success.

Qualifications

• Strong understanding of influencer marketing strategies, campaign management, and social media trends
• Relationship management skills, including identifying, negotiating, and collaborating with influencers
• Analytical skills for tracking campaign performance and creating insightful reports
• Experience in digital marketing, social media marketing, and branded content creation
• Excellent communication and presentation skills
• Ability to work onsite in South Delhi and adapt to a dynamic workplace environment
• Bachelor’s degree in Marketing, Communications, or a related field
• Familiarity with influencer marketing tools and platforms is a plus