Google Ads Specialist

Job Description:

Growify Digital is seeking a skilled Google Ads Specialist with specific expertise in managing Google Merchant Center accounts and optimizing Shopping ads. The ideal candidate will be responsible for driving performance through Google Ads, managing product feeds, and ensuring our clients’ product listings are fully optimized to maximize ROI.

Key Responsibilities:

• Plan, manage, and optimize Google Shopping Ads and Search campaigns with a focus on driving revenue growth.
• Oversee and optimize product data feeds in Google Merchant Center, ensuring accuracy, compliance, and optimal performance.
• Conduct detailed keyword research and implement bid strategies for Shopping and Search campaigns.
• Collaborate with e-commerce and marketing teams to align ad strategies with business goals and product promotions.
• Monitor campaign performance using Google Analytics and Google Ads, providing detailed reports and actionable insights.
• Stay updated on the latest trends in Google Ads, Google Merchant Center, and feed management best practices.
• Troubleshoot feed issues and ensure smooth product listing operations across platforms.

Requirements:

• Minimum 2 years of experience managing Google Ads with a strong focus on Shopping campaigns and Google Merchant Center.
• Hands-on experience with product feed management, including feed optimization and troubleshooting.
• Proficiency in Google Ads, Google Analytics, and feed management tools.
• Strong analytical skills and the ability to make data-driven decisions to improve ad performance.
• Experience in managing large product catalogs and optimizing campaigns for e-commerce platforms.
• Excellent communication skills and the ability to work collaboratively within a fast-paced environment.