Ecommerce Specialist

Role Overview

We are looking for a seasoned Ecommerce media leader to drive end-to-end campaign strategy, execution, and growth across Amazon Ads and Quick Commerce platforms. The role requires a strong balance of hands-on campaign expertise, client leadership, and team management, with a clear understanding of ecommerce performance metrics and business outcomes.

Key Responsibilities

Ecommerce & Performance Leadership

• Lead Amazon Ads ecosystem including Sponsored Products, Sponsored Brands, Sponsored Display, and DSP (good to have).

• Own campaign planning, execution, optimization, and reporting for ecommerce-focused brands. • Drive performance across Quick Commerce platforms such as Blinkit, Zepto, Swiggy Instamart, and BB Instant.

• Define full-funnel ecommerce strategies aligned to business KPIs.

Campaign & Optimization Excellence

• Strong control over keyword strategy, bid & budget optimization, and seasonal planning.

• Analyse performance and provide actionable insights.

• Work closely with platform partners to unlock growth opportunities.

Client & Stakeholder Management

• Act as a strategic partner to clients and own ecommerce media strategy.

• Lead performance reviews and growth planning.

• Present confidently to senior stakeholders.

Team & Process Management

• Lead and mentor teams across ecommerce accounts.

• Drive SOPs and operational excellence.

• Support hiring and capability building. Required Skills & Experience

• 7–10+ years of experience in Ecommerce / Performance Marketing.

• Strong agency experience preferred.

• Proven expertise in Amazon Ads and Quick Commerce platforms.

• Experience handling large budgets and multiple brands.

Core Skill Set

• Strong understanding of ecommerce metrics such as ROAS, ACOS, TACoS, and share of voice.

• Strong analytical and communication skills.

• Comfortable operating at strategic and hands-on levels. Why Publicis Groupe

• Work with marquee ecommerce-first brands.

• Access to global best practices and platform partnerships.

• Strong growth opportunities within ecommerce and performance verticals