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Planet Ganges

Digital Marketing Strategist

Actively Reviewing

Planet Ganges

Bengaluru Full-Time 1–2 yrs exp Posted 2 months ago
Company Description

Planet Ganges is a purpose-driven business transformation firm with expertise in learning, talent development, HR consulting, and leadership transformation. Founded in 2015, the company has evolved into a human-centered consultancy, focusing on culture and human capability to drive business outcomes. Our work is centered around enabling leadership teams to elevate behaviors, align teams, and accelerate execution. Through a unique approach to executive search, strategy alignment, and people-performance systems, we help organizations unlock human potential. At Planet Ganges, we believe sustainable growth stems from strengthening people, processes, technology, and capital.

Role Description

This is a full-time, on-site role based in Bengaluru for a Digital Marketing Strategist. The Digital Marketing Strategist will be responsible for developing, implementing, and optimizing multi-channel marketing strategies to drive business growth and brand engagement. Key responsibilities include SEO optimization, managing paid and organic marketing campaigns, analyzing performance metrics, developing content strategies, and collaborating with cross-functional teams to align marketing initiatives with business objectives.

Qualifications
  • Expertise in Digital Marketing, including SEO, SEM, and social media marketing
  • Experience in crafting content strategies and managing online campaigns
  • Proficiency in Web Analytics and Data Analytics for performance tracking
  • Strong skills in Campaign Management and Advertising
  • Adaptability to work in cross-functional teams in a dynamic environment
  • Strong communication, analytical, and problem-solving abilities
  • Prior experience in a similar strategic or leadership marketing role is advantageous
  • Bachelor's degree in Marketing, Business, Communications, or a related field preferred