Digital Marketing Specialist

Company Description Saproh Private Limited is an IT solutions provider focused on helping businesses address complex technology challenges with tailored, future-ready services. The company delivers end-to-end offerings including ERP and CRM systems, inventory management, digital marketing, mobile and web application development, consultancy, and ongoing support. With a strong emphasis on excellence, precision, and problem-solving, Saproh designs data-driven solutions that strengthen operations and customer engagement. The team partners closely with clients to drive digital transformation and sustainable growth in a competitive landscape.

Role Description The Digital Marketing Specialist contract role is a remote position responsible for planning, executing, and optimizing online marketing initiatives that support Saproh’s services and client projects. Day-to-day tasks include managing social media campaigns, developing and implementing digital marketing strategies, creating and scheduling content, and monitoring performance across channels. The specialist will analyze web and campaign analytics to refine targeting, improve conversion, and report on key metrics. Additional responsibilities include collaborating with internal teams to align marketing efforts with business objectives, supporting lead generation, and maintaining brand consistency across all digital touchpoints.

Qualifications

• Candidates should possess skills in Digital Marketing and Online Marketing for planning and executing integrated campaigns.
• Candidates should possess skills in Social Media Marketing for managing platforms, engagement, and content calendars.
• Candidates should possess skills in Web Analytics for tracking performance, interpreting data, and optimizing campaigns.
• Candidates should possess strong Communication skills for clear collaboration, content creation, and stakeholder updates.
• Experience with SEO/SEM, email marketing tools, and marketing automation platforms is beneficial.
• Familiarity with CRM systems and lead generation strategies is an advantage.
• Ability to work independently in a remote setting, manage multiple projects, and meet deadlines.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.