Digital Marketing Specialist

Company Description

Plantoori by Luxenic is a premier brand specializing in transforming spaces into stunning natural environments through luxury plant styling, balcony makeovers, and eco-friendly decor. By blending nature with modern aesthetics, Plantoori creates refreshing spaces that elevate ambiance and promote well-being. Our offerings include indoor and outdoor greenery setups, elegant decor for homes, offices, and cafes, and premium plant maintenance services. Known for delivering tailored eco-luxury experiences, we pride ourselves on providing professional planning, seamless installations, and maintenance support. Plantoori by Luxenic focuses on crafting sustainable and beautiful spaces to enrich everyday living and working environments.

Role Description

The Digital Marketing Specialist will be responsible for strategizing and executing digital campaigns to enhance Plantoori’s online presence and customer engagement. Key responsibilities include managing social media platforms, analyzing web traffic using analytics tools, optimizing online marketing strategies, and creating targeted campaigns to drive brand awareness and conversions. This is a full-time, on-site role based in Lucknow.

Qualifications

• Experience in Social Media Marketing and Digital Marketing
• Proficiency in Web Analytics and Online Marketing techniques
• Excellent Communication skills, both written and verbal
• Ability to analyze campaign performance and strategize improvements
• Creative problem-solving skills and attention to detail
• Bachelor’s degree in Marketing, Communications, or a related field (preferred)
• Knowledge of eco-design or an interest in sustainable living is a plus