Digital Marketing Executive

We are looking for an experienced Digital Marketing Executive | Gurgaon- Sector 66 to assist in the planning, execution and optimization of our online marketing efforts. The ideal candidate should have a passion for marketing and technology and should be well-versed in the concepts surrounding digital marketing.

About 80% of the role involves, excel reporting & analysis & hence incumbent should be comfortable with the stakeholder management, management reporting, working in close collaboration with with cross-functional teams.

Digital Execution

• Launch and run B2B and B2C lead generation and conversion campaigns through Google Adwords, Facebook, LinkedIN etc. to generate leads and increase the sales.
• Be actively involved in SEO efforts (keyword, image optimization etc.)
• Provide creative ideas for content marketing and update website

Assisting the Digital Manager

• Assist in the formulation of strategies to build a brand’s digital presence
• Plan and monitor the ongoing company presence on social media (Instagram and Facebook etc.)

Reporting and Insights

• Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends Trends etc.)
• Acquire insight in online marketing trends and keep strategies up-to-date
• Maintain partnerships with media agencies and vendors

Team Collaboration

• Collaborate with designers to improve user experience.
• Collaborate with communication team
• Collaborate with sales team and DBMS team