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CRM Business Analyst

Actively Reviewing the Applications

Optimhire IT Solutions Pvt Ltd

India, Tamil Nadu, Chennai Full-Time On-site
Posted 2 days ago Apply by June 10, 2026

Job Description

Key Responsibilities

1. CRM Solution & Functional Expertise


  • Understand the CRM solution, lifecycle, and the functional journeys.

  • Domain expertise in CRM within the Banking space.

  • Microsoft Dynamics / Zoho CRM / Salesforce experience is preferred.

2. Technical Discovery & Architecture


  • Lead the technical discovery and assessment of current systems, data flows, and integration points.

  • Define the target CRM architecture, including:

  • Data models

  • APIs

  • Middleware

  • Security layers
  • Plan integration with:

  • Core banking systems

  • Digital channels

  • Analytics platforms

  • Third-party services

3. Business & IT Collaboration


  • Collaborate with business, IT, compliance, and vendor teams to align CRM goals with enterprise strategy.

  • Translate business requirements into technical specifications and solution blueprints.

  • Oversee end-to-end program lifecycle.

4. Data Management & Migration


  • Assess data quality, structure, and governance for CRM readiness.

  • Define data exchange protocols, synchronization frequency, and error-handling mechanisms.

  • Define data migration strategy, including:

  • Cleansing

  • Mapping

  • Transformation processes

5. Compliance, Security & Governance


  • Ensure CRM architecture complies with banking regulations.

  • Familiarity with banking compliance, customer data privacy, and digital transformation initiatives.

  • Define:

  • Access controls

  • Encryption standards

  • Audit mechanisms

6. Documentation & Roadmap


  • Produce detailed technical documentation.

  • Create architecture diagrams.

  • Develop implementation roadmaps.


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