Content Creator

Content Creator, Videographer & Video Editor

We are looking for a highly creative, execution-driven, and self-motivated Content Creator, Videographer & Video Editor to lead the digital presence of Mech Choice Tools, Vishal Tools, and our CEO's personal brand. We are globally focused hand-tool manufacturing companies serving OEM, private-label, and retail customers across the USA, Europe, and other international markets.

The ideal candidate will be responsible for planning, shooting, editing, and publishing high-quality content that showcases our manufacturing excellence, product innovation, company culture, and business expertise across LinkedIn, Instagram, YouTube, company websites, and other digital platforms.

Interested candidates can apply here:

https://forms.gle/yzHFNupB3tPxaGgZ8

• Develop and execute a comprehensive content strategy aligned with business and branding objectives.
• Plan and manage monthly content calendars across all digital platforms.
• Research industry trends, competitors, and social media best practices to continuously improve content quality and performance.

• Independently shoot high-quality videos and photographs showcasing factory operations, products, people, events, and company culture.
• Capture engaging behind-the-scenes content, customer visits, exhibitions, product demonstrations, and manufacturing processes.
• Operate DSLR/Mirrorless cameras, smartphones, lighting equipment, microphones, and gimbals to produce professional-quality content.

• Edit professional-quality reels, short-form videos, corporate films, advertisements, and promotional content.
• Design engaging graphics, presentations, thumbnails, and marketing creatives that maintain a premium global brand image.
• Utilize Adobe Creative Suite, CapCut AI, and other modern editing platforms to produce high-quality visual content.

• Leverage AI tools such as ChatGPT, Midjourney, Runway, and similar platforms to improve creativity, productivity, and storytelling.
• Stay updated with emerging AI tools and incorporate them into the content production workflow.

• Create compelling stories and copy that effectively communicate technical manufacturing concepts to global audiences.
• Develop content that strengthens brand authority, supports lead generation, and enhances international visibility.
• Ensure all content aligns with the company's branding guidelines and long-term positioning.

• Plan and execute content for the CEO's LinkedIn and Instagram platforms.
• Produce leadership content, factory walkthroughs, business insights, interviews, behind-the-scenes videos, and educational content.
• Identify emerging content formats and trends suitable for executive branding.

• Implement strategies to increase reach, engagement, followers, and brand awareness across digital platforms.
• Monitor key performance indicators including reach, engagement, watch time, audience growth, website traffic, and lead generation.
• Analyze performance metrics and continuously optimize future content strategies.

• Maintain an organized digital library of raw footage, edited videos, photographs, graphics, presentations, and brand assets.
• Ensure timely delivery of all content while maintaining consistency in quality and branding.

• Proven experience in content creation, videography, photography, video editing, and graphic design.
• Strong proficiency in Adobe Creative Suite, CapCut AI, and other professional content creation tools.
• Working knowledge of AI-powered platforms such as ChatGPT, Midjourney, Runway, and similar tools.
• Excellent storytelling, scripting, and copywriting skills.
• Strong understanding of LinkedIn, Instagram, YouTube, and short-form video content strategies.
• Experience in B2B marketing, industrial products, manufacturing, engineering, or export industries will be an added advantage.
• Ability to independently plan, shoot, edit, and publish high-quality content with minimal supervision.
• Strong organizational, communication, and time-management skills.
• Willingness to travel for factory shoots, exhibitions, customer visits, and company events when required.
• A strong portfolio showcasing videography, editing, photography, and storytelling work is mandatory.