Brand & Speaking Engagement Coordinator

⭐❇️ All applications will be completed on VPM Solutions❇️⭐

To Apply:

Step 1: Click “Apply via LinkedIn” — this will take you to the VPM Solutions page. If you already have a VPM Solutions profile, click “Apply Now.” If not, register and create your Freelancer Profile.

Step 2: Update your profile and make sure your onboarding percentage is at least 80% before applying.

Step 3: Search for the Job Title.

Step 4: Click “Apply Now” and submit your application.

Step 5: Wait for the application result. Keep your account active, as the client or VPM Solutions may reach out if your application passes the screening.

Brand & Speaking Engagement Coordinator – Organic Growth and External Stages

Purpose of the Role

Drive organic brand growth while building a consistent pipeline of speaking opportunities to increase visibility, authority, and inbound demand for programs and events.

Primary Focus

• Execute organic social media and content strategy
• Build and maintain a External speaking opportunity pipeline
• Increase brand visibility, engagement, and authority

Key Responsibilities

Organic Content & Brand Growth

• Execute daily organic posting across LinkedIn, Instagram, Facebook, and other relevant platforms
• Repurpose podcast clips, speaking content, testimonials, and educational material into social content
• Promote programs (DSA, Lift Off, En Route) through strategic organic content
• Monitor comments, messages, and engagement to foster community interaction
• Track performance of content (engagement, reach, follower growth) and adjust accordingly

Community Engagement & Market Awareness

• Engage in relevant online communities and conversations to increase visibility
• Monitor industry trends, competitor positioning, and emerging topics
• Identify “what’s hot” in the market and feed insights into content and positioning
• Highlight client wins, testimonials, and key moments to strengthen brand authority

External Speaking Opportunity Pipeline

• Research and identify aligned speaking opportunities (events, podcasts, conferences, communities)
• Monitor “Call for Speakers” and guest opportunities
• Build and maintain a structured pipeline of opportunities
• Conduct initial outreach to event organizers or platforms
• Qualify opportunities before passing to leadership (Steve or Daniela) for booking

Content Coordination

• Work with videographer and team to capture and organize content
• Ensure content aligns with brand voice and messaging
• Maintain a content calendar aligned with campaigns and events
• Ensure content is optimized for each platform

Event & Campaign Support (Organic)

• Support promotion of live events, webinars, and speaking engagements through organic channels
• Create pre-, during-, and post-event content to maximize visibility
• Assist in amplifying partnerships, sponsorships, and collaborations

Key Metrics for Success

• Organic reach and engagement growth
• Follower growth across platforms
• Content consistency and output
• Number of qualified speaking opportunities identified
• Conversion of organic audience into event attendees or leads

Ideal Background

• Experience in social media, content marketing, or personal brand growth
• Strong writing and communication skills
• Comfortable with outreach and relationship initiation
• Organized and able to manage multiple content streams
• Aware of market trends and audience behavior