Strategic Marketing Head (Real Estate, 12-15+ years, Kolkata)

Actively Reviewing the Applications

Michael Page

Kolkata Full-Time 15–25 years

Posted 2 days ago • Apply by June 11, 2026

Job Description

Own high-impact end to end digital focussed marketing
Lead marquee launches with scaled budgets & visibility

About Our Client

The hiring organization is a well-established, fast-growing real estate developer in Eastern India, known for premium residential and mixed-use developments. With an ambitious growth roadmap and multiple active and upcoming projects, the firm is investing significantly in brand-building, demand generation, and integrated marketing excellence.

Job Description

Own the entire marketing portfolio across multiple concurrent projects
Design and execute integrated marketing strategies aligned to sales targets
Lead GTM planning and large-scale project launches
Drive high-investment, multi-channel campaigns (Digital, Brand, Channel & On-ground)
Take hands-on ownership of:

Google Ads, Meta Ads, LinkedIn Ads
Performance marketing & lead generation
Google Analytics, ROI tracking & funnel optimisation

Manage and optimise large annual marketing budgets with ROI accountability
Run multiple campaigns in parallel with clear performance metrics
Lead, mentor, and scale a high-performing in-house marketing team
Partner closely with Sales and Leadership to ensure revenue alignment

The Successful Applicant

15+ years of marketing experience, with 5+ years in a senior leadership role
A strong track record in FMCG, D2C/E-commerce, Consumer Durables, Fintech/NBFC, EdTech, Automobile, or Telecom
Proven ability to manage large campaign spends and investment allocation
A deeply data-led decision-making mindset
Experience managing teams, agencies, and multiple stakeholders
Clear, confident English communication and executive presentation skills
IT or Engineering degree (mandatory)
A blend of: