Specialist – Partnerships & Affiliates

Job Role: Specialist – Partnerships & Affiliates

You should apply if you have:

• A strong interest in building strategic partnerships and affiliate ecosystems that drive customer acquisition and brand growth
• Excellent communication, networking, and negotiation skills
• A problem-solving mindset with the ability to identify high-impact partnership opportunities
• Ownership-driven attitude—comfortable sourcing, pitching, closing, and managing partnerships independently
• Ability to multitask, prioritize, and collaborate across marketing, brand, and product teams

You should not apply if you:

• Have experience limited only to affiliate networks like vCommission, Admitad, or coupon/cashback platforms
• Are uncomfortable with outreach, networking, and business development
• Require constant supervision to manage external relationships
• Avoid commercial negotiations or relationship management

Skills Required:

Partnerships & Growth Skills

• Strategic Alliances
• Brand Partnerships
• Affiliate Partnerships
• Go-to-Market (GTM) Strategy
• Business Development
• Cross-Promotion Campaigns
• Partner Acquisition & Onboarding
• Relationship Management
• Commercial Negotiation

Analytical & Business Skills

• Partnership Performance Tracking
• Revenue & Lead Attribution
• Campaign Performance Analysis
• ROI Measurement
• Reporting & Dashboard Management
• Excel/Google Sheets proficiency
• Strong communication and presentation skills

What will you do?

Build Strategic Brand Partnerships

• Identify and onboard complementary brands with a similar target audience (fitness, wellness, sports nutrition, lifestyle, etc.)
• Develop cross-promotion opportunities that drive customer acquisition and brand awareness
• Negotiate mutually beneficial commercial partnerships
• Maintain long-term strategic relationships with partner brands

Build and Scale the Affiliate Ecosystem

• Recruit, onboard, and manage dieticians, personal trainers, fitness coaches, nutrition experts, and wellness professionals as affiliates
• Develop affiliate engagement programs to drive consistent referrals
• Build incentive structures and commission plans
• Strengthen affiliate relationships to improve retention and performance

Execute Go-to-Market (GTM) Initiatives

• Launch co-marketing campaigns with partner brands
• Coordinate joint campaigns, giveaways, webinars, challenges, and product launches
• Work closely with internal marketing teams for campaign execution
• Ensure timely delivery of partnership commitments

Track Partnership Performance

• Measure revenue, customer acquisition, referrals, and campaign ROI
• Monitor affiliate and partnership performance against defined KPIs
• Build dashboards and performance reports
• Identify opportunities to optimize partnerships for better outcomes

Collaborate Across Teams

• Work closely with Brand, Marketing, Influencer Marketing, Category, and Product teams
• Align partnership initiatives with business objectives
• Coordinate campaign execution with internal and external stakeholders
• Ensure seamless communication between partners and internal teams

Identify New Growth Opportunities

• Research emerging partnership opportunities within the health, fitness, and wellness ecosystem
• Build relationships with gyms, fitness communities, sports events, wellness platforms, and other relevant partners
• Recommend scalable partnership initiatives to accelerate business growth
• Continuously improve partnership processes and execution

Work Experience: 4+ years of experience

Relevant Skills & Keywords:

• Partnership Performance Tracking
• GTM (Go-to-Market) Strategy
• Strategic Alliances
• Brand Partnerships
• Affiliate Partnerships
• Cross Promotions
• Business Development
• Relationship Management
• Partner Acquisition
• Co-Marketing
• Commercial Negotiation
• Revenue Growth
• Fitness Ecosystem
• Wellness Partnerships

Working days: Monday - Friday

Location: Golf Course Road, Gurugram, Haryana (Work from Office)

Perks:

• Friendly atmosphere
• High learning & personal growth opportunity
• Flexible Timings
• Diverse work environment

Why Nutrabay:

We believe in an open, intellectually honest culture where everyone is given the autonomy to contribute and do their life’s best work. As a part of the dynamic team at Nutrabay, you will have a chance to learn new things, solve new problems, build your competence and be a part of an innovative marketing-and-tech startup that’s revolutionising the health industry.

Working with Nutrabay can be fun, and a place of a unique growth opportunity. Here you will learn how to maximise the potential of your available resources. You will get the opportunity to do work that helps you master a variety of transferable skills, or skills that are relevant across roles and departments. You will be feeling appreciated and valued for the work you delivered. We are creating a unique company culture that embodies respect and honesty, which will create more loyal employees than a company that simply shells out cash. We trust our employees and their voice and ask for their opinions on important business issues.

About Nutrabay:

Nutrabay is the largest health & nutrition store in India. Our vision is to keep growing, have a sustainable business model, and continue to be the market leader in this segment by launching many innovative products. We are proud to have served over 1 million customers uptill now, and our family is constantly growing.

We have built a complex and high-converting eCommerce system, and our monthly traffic has grown to a million. We are looking to build a visionary and agile team to help fuel our growth and contribute towards further advancing the continuously evolving product.

Funding:

We raised $5 million in a Series A funding.