Social Media Manager

Company Description

Beaute Lah Product Pvt Ltd is a fast-growing beauty and personal care brand focused on delivering high-quality, trend-driven products. We are committed to innovation, aesthetics, and creating a strong digital presence that resonates with modern consumers. Based in Bengaluru, we provide a creative and growth-oriented environment where ideas turn into impactful brand experiences.

Role Description

This is a full-time, on-site role based in Bengaluru for a Social Media Manager. The Social Media Manager will be responsible for developing and executing social media strategies, with a strong focus on Instagram. The role includes planning content calendars, ensuring daily posting on the Instagram page, and creating engaging reels, posts, and stories aligned with brand campaigns and product launches.

This is a hands-on role requiring the candidate to actively plan, shoot, and produce content, both independently and with the team. The role also involves collaborating with designers and influencers, staying updated with trends in beauty and social media, and analyzing performance metrics to continuously improve content strategy and engagement.

Qualifications

• 1–3 years of experience in social media management or a related role.
• Proficiency in Social Media Marketing and Social Media Optimization (SMO) techniques to drive engagement and reach.
• Strong creative skills with the ability to conceptualize, shoot, and execute high-quality photo and video content.
• Strong communication and writing skills for creating compelling and effective captions and content.
• Experience in developing and implementing content strategies for social media platforms, especially Instagram.
• Ability to ensure consistent daily posting and maintain a strong visual and brand identity.
• Familiarity with tools like Meta Business Suite, Canva, CapCut, or Adobe for content creation and scheduling.
• Basic knowledge of analytics tools to track, measure, and improve social media performance.
• Ability to work in a fast-paced, execution-driven environment.
• A Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred.
• Prior experience in beauty, fashion, or content creation roles will be an added advantage.