Social Media Analyst

Job Description

We are looking for a Social Media Analyst – Client Servicing to handle social media accounts, audience growth tracking, and client coordination for production houses, movie promotions, and entertainment brands.

• Act as the primary point of contact for clients for social media-related communication, performance updates, and deliverables
• Manage day-to-day social media accounts across Instagram, YouTube, Facebook, and X (Twitter)
• Ensure timely publishing of content as per approved calendars and brand guidelines
• Coordinate with internal creative and strategy teams to execute client requirements
• Monitor comments, messages, and platform activity; escalate important interactions when required
• Track and analyze audience growth metrics including follower/subscriber growth, engagement rate, reach, and retention
• Prepare and share daily, weekly, and monthly social media performance reports with clients
• Present insights and growth observations in a clear and structured manner
• Monitor industry trends, hashtags, competitor performance, and platform updates
• Provide data-driven recommendations to improve audience growth and engagement
• Maintain consistency in brand tone, voice, and platform best practices
• Handle multiple client accounts while meeting tight timelines

Requirements

• 3–5 years of experience in social media management, analytics, or client servicing
• Strong understanding of social media KPIs and audience growth metrics
• Hands-on experience with social media analytics tools (Meta Insights, YouTube Studio, X Analytics, etc.)
• Proficiency in Excel / Google Sheets
• Strong communication, coordination, and presentation skills
• Interest or experience in movies, OTT content, and the entertainment industry