Senior GTM/ Digital Analyst

About Us

Elephant in the Boardroom is a performance-driven digital marketing agency focused on data-backed strategies and measurable results.

About the Role

We’re looking for a Senior GTM & Digital Analytics Specialist with strong expertise in Google Tag Manager and marketing analytics.

You’ll own tracking implementation, work closely with marketing teams, and ensure accurate data for decision-making.

Key Responsibilities

• Implement and manage GTM tracking across client accounts
• Set up and optimize Google Analytics 4 (events, conversions, attribution)
• Translate marketing goals into tracking frameworks
• Audit and debug tracking issues
• Build dashboards using Looker Studio
• Work with SQL for reporting and analysis

Requirements

• 3–5 years in Digital / Web Analytics
• Strong hands-on experience in GTM and GA4
• Experience in a digital marketing or agency environment
• Good understanding of funnels, attribution, and user behaviour
• Basic knowledge of JavaScript & SQL

Nice to Have

• BigQuery or Python experience
• CRO / A/B testing exposure

Why Join Us

• Ownership of analytics and tracking strategy
• Work on performance-driven campaigns
• Collaborative and growth-focused team