Search Engine Optimization Executive

Company Description Yakx International is a leading IT company in India that delivers high-value technology solutions through its “Valueshore” outsourcing model, focused on quality, speed, responsiveness, and cost-effectiveness. The company’s 30+ professionals specialize in website and mobile app development, UI/UX design, and popular frameworks and technologies such as PHP, Laravel, Android (Java & Kotlin), Flutter, and Swift. Yakx International also works with native iOS and Android applications, cross-platform solutions, and modern architectural patterns including MVC and MVVM, while using tools like GitHub and Bitbucket for version control. With more than 50 products successfully designed and developed, the company offers services in mobile app design, web application development, scalable eCommerce, website development, and UI/UX design. Yakx International emphasizes clear communication, pilot projects, and long-term partnerships to align closely with client needs and project vision.
Role Description This is a full-time, on-site role for a Search Engine Optimization Executive based in Surat. The SEO Executive will be responsible for planning and executing SEO strategies to increase organic traffic, improve search rankings, and enhance online visibility for company and client websites. Day-to-day activities include conducting keyword research, performing on-page optimization, managing link-building campaigns, and running regular SEO audits to identify and resolve technical or content-related issues. The role also involves collaborating with content, design, and development teams, monitoring performance using analytics tools, preparing SEO reports, and staying current with search engine algorithm updates and industry best practices. The SEO Executive is expected to contribute to social media marketing initiatives and support broader digital marketing efforts to drive measurable results.
Qualifications

• Strong skills in keyword research and search intent analysis, with the ability to identify opportunities for organic growth.
• Proficiency in on-page SEO, including meta tags, headings, URL structure, internal linking, and content optimization.
• Experience with link building, outreach activities, and ethical off-page SEO techniques.
• Familiarity with SEO audits, including technical, content, and performance audits to diagnose and fix issues.
• Understanding of social media marketing and its role in supporting SEO and overall digital visibility.
• Hands-on experience with SEO and analytics tools (e.g., Google Search Console, Google Analytics, keyword research tools, rank trackers).
• Ability to analyze data, prepare clear performance reports, and recommend actionable improvements.
• Strong written and verbal communication skills, with the ability to work collaboratively with cross-functional teams.
• Bachelor’s degree in Marketing, IT, Business, or a related field, or equivalent practical experience.
• Up-to-date knowledge of SEO best practices, search engine algorithms