Regional Sales Manager

Job Title: Regional Sales Manager – General Trade (GT) – Wobble Smartphones

Company: Indkal Technologies

Brand: Wobble Smartphones

Location: Delhi NCR, UP, Gujrat, Mumbai, Karnataka, Telangana & Andhra Pradesh

Role Overview

Wobble Smartphones, introduced by Indkal Technologies, is in the early growth stage of its mobile business and is rapidly expanding its presence in the Indian market. The Regional Sales Manager – General Trade (GT) will be responsible for building and strengthening the General Trade distribution network, driving retail penetration, and accelerating sales through traditional mobile retail channels.

This role requires a hands-on sales leader with strong GT experience in the mobile or consumer electronics industry, capable of establishing a strong distributor–dealer–retailer ecosystem in the assigned region while building the brand’s presence from the ground up.

Key Responsibilities

1. GT Market Expansion & Sales Growth

• Drive regional sales for Wobble smartphones through the General Trade (GT) channel.
• Develop and execute GT-focused sales strategies to expand market presence.
• Achieve primary and secondary sales targets for the region.
• Identify and develop high-potential GT markets and retail clusters.

2. Distribution & Channel Development

• Appoint and manage regional distributors and sub-distributors.
• Expand the retail network including mobile stores, independent dealers, and local handset retailers.
• Ensure optimal stock availability, distributor ROI, and healthy inventory movement.
• Strengthen relationships with key GT partners and trade influencers in the region.

3. Retail Penetration & Trade Activation

• Drive retail coverage and outlet reach across GT channels.
• Ensure visibility, branding, merchandising, and promoter engagement at retail outlets.
• Implement trade schemes, retail incentives, and sell-out programs to drive product movement.
• Conduct regular market visits, distributor reviews, and retailer engagement activities.

4. Sales Team Development

• Build and manage the regional GT sales structure including Area Sales Managers, Territory Sales Managers, and field executives.
• Guide and mentor the team on GT sales execution, distributor management, and retail engagement.
• Monitor team productivity and drive market coverage efficiency.

5. Market Intelligence & Business Planning

• Track competitor activities, pricing, and channel schemes in the smartphone market.
• Provide market insights and demand forecasts to central leadership.
• Support regional launch plans for new smartphone models.

Key Performance Indicators (KPIs)

• Primary and secondary sales achievement
• Distributor network expansion
• Retail outlet coverage in GT channel
• Sell-through and stock rotation efficiency
• Retail visibility and brand presence
• Regional revenue growth

Qualification & Experience

• Master’s degree in business, Sales, Marketing, or related field (MBA preferred).
• 8–12 years of experience in GT sales within smartphones, telecom, or consumer electronics.
• Proven experience in distributor management and GT channel development.
• Strong understanding of mobile retail ecosystem and handset distribution networks.

Why Join Us

• Opportunity to build the GT distribution network for a growing smartphone brand.
• Work with a fast-scaling consumer technology company/Mobile Company
• Play a key role in establishing Wobble smartphones in the Indian retail market.
• High ownership role with significant growth potential as the business scales.