Platform Analyst – DCM (L08)

Role Title: Platform Analyst – DCM (L08)

Company Overview: Synchrony (NYSE: SYF) is a premier consumer financial services company delivering one of the industry’s most complete digitally enabled product suites. Our experience, expertise and scale encompass a broad spectrum of industries including digital, health and wellness, retail, telecommunications, home, auto, outdoors, pet and more.

• We have recently been ranked #2 among India’s Best Companies to Work for by Great Place to Work. We were among the Top 50 India’s Best Workplaces in Building a Culture of Innovation by All by GPTW and Top 25 among Best Workplaces in BFSI by GPTW. We have also been recognized by AmbitionBox Employee Choice Awards among the Top 20 Mid-Sized Companies, ranked #3 among Top Rated Companies for Women, and Top-Rated Financial Services Companies.
• We provide best-in-class employee benefits and programs that cater to work-life integration and overall well-being.
• We provide career advancement and upskilling opportunities, focusing on Advancing Diverse Talent to take up leadership roles.
  
  

Organizational Overview: Performance Marketing India team works closely with the marketing team in the US to support a wide range of marketing activities, including campaign operations, creative services, project tracking, compliance, and vendor management. The team is involved in every step of the process, from customer acquisition to providing marketing offers and regular updates to keep customers engaged with Synchrony.

Role Summary/Purpose

The Cardholder Documents Team oversees the creation, updating and maintenance of various content and communications. We are a seeking a Platform Manager to use Marketing Technology to create, update and maintain digital & print regulatory required collateral for Private Label & bankcard Products.

Key Responsibilities

• Create, update and test regulatory-required cardholder documents using relevant Martech.
• Consistently maintain a 99.9 accuracy level for templates, content blocks, and documents.
• Manage the tactical execution of multiple online and printed templates for internal clients using Workfront to obtain required approvals.
• Ensure content, templates and documents meet client requirements, SYF/Client brand standards, channel requirements, legal and regulatory guidelines.
• Create or modify XML, Schema Definitions (XSD) as needed to create and/or update content blocks, templates, and documents
• Strong presentation skills and ability to communicate results to various levels of the organization.
  
  

Required Skills/Knowledge

• Bachelor’s degree with 1 to 2 years of overall or in lieu of bachelor's degree, High School diploma and 4+ years of quality assurance testing experience in credit cards/banking domain.
• 1+ years of XML, XSD, Data Model and JavaScript experience.
• 1+ years of HTML, CSS and Oracle Database experience.
• 1+ years of Project Management, preferably Agile.
  
  

Desired Skills/Knowledge

• Analytical thinking.
• Adobe InDesign experience.
• Familiarity with automation tools.
• Familiarity with Generative AI tools.
• Strong problem solving, analysis and reporting skills.
• Experience working in and navigating a highly regulated business.
  
  

Eligibility Criteria: Bachelor’s degree with 1 to 2 years of overall or in lieu of bachelor's degree, High School diploma and 4+ years of quality assurance testing experience in credit cards/banking domain.

Work Timings: 1:00PM to 10:00 PM IST

This role qualifies for Enhanced Flexibility offered in Synchrony India and will require the incumbent to be available between 06:00 AM Eastern Time – 11:30 AM Eastern Time (timings are anchored to US Eastern hours and will adjust twice a year locally). This window is for meetings with India and US teams. The remaining hours will be flexible for the employee to choose. Exceptions may apply periodically due to business needs)

We are proud to offer flexibility at Synchrony. Our way of working allows you the option to work from home or workspaces in our Regional Engagement Hubs—Hyderabad, Bengaluru, Pune, Kolkata, or Delhi/NCR.

Occasionally you may be required to commute or travel to Hyderabad or one of the Regional Engagement Hubs for in person engagement activities such as business or team meetings, trainings, and culture events.

For Internal Applicants

• Understand the criteria or mandatory skills required for the role, before applying
• Inform your manager and HRM before applying for any role on Workday.
• Ensure that your professional profile is updated (fields such as education, prior experience, other skills) and it is mandatory to upload your updated resume (Word or PDF format)
• Must not be any corrective action plan (First Formal/Final Formal, LPP)
• L6 & L7 Employees who have completed 12 months in the organization and 12 months in their current role and level are only eligible.
• L8 Employees who have completed 18 months in the organization and 12 months in their current role and level are only eligible.
• L06+ Employees can apply.
  
  

Grade/Level: 08

Job Family Group

Marketing