Performance Marketing Specialist (Google Ads & Meta Ads)

Job Description

Performance Marketing Specialist (Google Ads & Meta Ads) Location: Sector 47, Gurugram (Work from Office) Type: Full-Time | On-Site Experience: Minimum 1 Year in an Agency Environment Apply Now: https://forms.gle/YzNEz8tnPw8URB6F9 (Fill the Google-Form) About the Role We are hiring a Performance Marketing Specialist with proven expertise in Google Ads and Meta Ads (Facebook & Instagram) . The ideal candidate must have hands-on campaign management experience in an agency and a strong understanding of how to drive ROI, sales, and customer acquisition through paid media. Key Responsibilities Plan, create, and optimize Google Ads (Search, Display, Shopping, YouTube) and Meta Ads (Facebook/Instagram) campaigns. Monitor and manage campaign performance against KPIs like CAC, ROAS, CTR, and Conversions . Conduct A/B testing for creatives, ad copies, and landing pages. Work on remarketing campaigns, lookalike audiences, and advanced targeting strategies . Collaborate with the creative/content teams to build high-converting ad assets . Prepare weekly/monthly reports with insights and suggestions. Stay updated with latest platform updates, tools, and industry trends . Required Skills & Qualifications Minimum 1 year of core experience in running Google Ads & Meta Ads campaigns in an agency setup . Proficiency with Google Ads Manager, Meta Ads Manager, GA4, and GTM . Strong knowledge of e-commerce, D2C, or lead generation campaigns . Data-driven mindset with excellent analytical and reporting skills. Ability to scale campaigns while optimizing ROI. Certifications (Google Ads, Meta Blueprint) will be an added advantage. Who Can Apply Candidates with agency background (mandatory) . Minimum 1 year of experience in performance marketing . Must be available for full-time, on-site work in Gurugram (no remote option). What We Offer Opportunity to work with diverse clients across industries . Exposure to high-budget campaigns and performance-driven marketing . A collaborative, creative, and fast-paced work culture. Clear growth path into Performance Marketing Manager roles . If you are passionate about scaling campaigns and driving measurable results , apply now and join Team Ingenious! Apply Now : https://forms.gle/YzNEz8tnPw8URB6F9 (Fill the Google-Form)