Performance Marketing Associate

Job Title - Performance Marketing Executive

Experience: 2 - 5 Years

Notice Period: 0-15 days (Preferred Immediate Joiner)

Preferred Industry: Ecommerce Agency/Retail/Advertisement Agency

Roles and Responsibilities:

• Plan and execute full-funnel paid marketing campaigns for e-commerce brands.
• Drive customer acquisition, retention, and revenue growth via Meta Ads, Google Ads, Google Shopping, Performance Max, and other relevant channels.
• Optimize campaigns for key metrics such as ROAS, CPA, CLTV, and conversion rates.
• Analyze performance data and present weekly/monthly reports with actionable insights and growth recommendations.
• Collaborate with e-commerce, inventory, CRM, and creative teams to ensure marketing strategies align with overall business objectives.
• Lead A/B testing initiatives for creatives, ad copies, landing pages, and audience segments to improve performance.
• Leverage AI tools, automation, and advanced tracking setups to enhance campaign efficiency and scalability.
• Manage and scale performance campaigns across GCC markets (UAE, Saudi Arabia, Qatar, Kuwait, Oman, Bahrain) with a strong understanding of regional consumer behavior, seasonality (Ramadan, White Friday, etc.), and localization strategies (Arabic creatives, cultural nuances, currency, and payment methods).
• Ensure compliance with platform policies and regional advertising regulations in GCC markets.

Desired Candidate Profile:

• Minimum relevant Experience of 2 to 5 Years.
• Strong team management and team mentoring skills.
• Experience in Paid Campaigns Management/Google ads/Facebook Ads and relevant roles
• Hands-on experience in online marketing and brand management. (Preferably on retail fashion/lifestyle brands).
• Exposure to Branding, Advertising and Online marketing (Agency Experience)
• Experience of managing online campaigns across a number of media platforms and tools (including, but not limited to, AdWords, Facebook Ads, LinkedIn ads, Twitter ads, Instagram ads etc.)