Marketo Campaign Manager

Experience: 3.00 + years

Salary: INR 1200000-1600000 / year (based on experience)

Shift: (GMT+05:30) Asia/Kolkata (IST)

Opportunity Type: Remote

Placement Type: Full time Permanent Position

(*Note: This is a requirement for Uplers)

What do you need for this opportunity?

Must have skills required:

Campaign Management, Marketo, Email Marketing Campaigns

Uplers is Looking for:

Role Title - Marketo Campaign Manager

Major Responsibility - Managing Day to Day Program and Campaign Creation & Deployment.

The Marketo Campaign Manager is responsible for building, testing, and deploying scalable programs in Adobe Marketo Engage for a Fortune-level, global B2B organization, with a strong focus on event communications and always-on nurtures.

Responsibilities:

• Build programs for roadshows, conferences, webinars, and newsletters using existing Marketo program and email templates (drag-and-drop; minimal net-new HTML).
• Configure always-on nurture streams and triggered campaigns, including smart campaigns, flow steps, and program statuses aligned to the client’s lifecycle model.
• Implement audience logic: smart lists, filters, triggers, and segmentations based on behavioral, demographic, and account-level data from Marketo and Salesforce.
• Execute rigorous QA: test sends, form submits, landing pages, UTMs, links, and preference center flows across devices and major email clients before launch.
• Identify and resolve rendering issues in email and landing page templates, escalating to design/dev only when fixes exceed drag-and-drop or minor HTML edits.
• Implement governance best practices such as naming conventions, foldering, cloning standards, communication limits, and opt‑out/compliance handling.
• Coordinate data requirements with client stakeholders: confirm needed fields, lists, and custom objects per campaign; validate that data is flowing correctly from Salesforce.
• Monitor campaign performance (delivered, opens, clicks, form fills, MQLs) and share operational insights and improvement opportunities with the PM and client team.
• Support limited dynamic content and personalization (tokens, segments, snippets), with the ability to scale into more advanced scripting as future campaigns require.
  
  
  

How to apply for this opportunity?

• Step 1: Click On Apply! And Register or Login on our portal.
• Step 2: Complete the Screening Form & Upload updated Resume
• Step 3: Increase your chances to get shortlisted & meet the client for the Interview!
  
  
  

About Uplers:

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement.

(Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well).

So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!