Marketing Manager

Job Description

Job Title: Marketing Manager ?? Location: Lucknow, India ??? Experience: 5?6 Years ??? Employment Type: Full-time | On-site Salary Package: 6 LPA About Us We are a cybersecurity-first technology partner helping FinTech and Web3 companies build secure, scalable, and trusted digital products. Our expertise covers everything from crypto exchanges and smart contracts to modern decentralised applications , ensuring robust protection from threats while meeting industry-grade security and compliance standards . Beyond security, we also deliver Quality Assurance (QA) and MLOps services to ensure continuous reliability, observability, and performance in production environments. Our core expertise includes: ?? Smart Contract & Web3 Security ?? Exchange & FinTech Platform Hardening ?? Penetration Testing & Vulnerability Assessments ?? QA Engineering & Automated Testing ?? MLOps & Production-Grade AI Reliability We help innovators move fast ? safely. Role Overview We are seeking an experienced Marketing Manager to lead and execute our marketing strategy across global markets. The ideal candidate will have 5?6 years of experience in IT software services marketing , preferably with exposure to cybersecurity, FinTech, or Web3 domains . You will be responsible for driving brand visibility, lead generation, and digital engagement through data-driven marketing initiatives. This role requires a mix of creativity, analytical skills, and a deep understanding of how to position technical services for maximum business impact. Key Responsibilities Develop and execute comprehensive marketing strategies aligned with company goals. Plan and manage digital marketing campaigns across LinkedIn, Google, and other relevant platforms. Create and manage content strategies ? including blogs, case studies, newsletters, and whitepapers ? that establish thought leadership in cybersecurity and emerging tech. Collaborate with the Business Development and Technical teams to align marketing messaging with service offerings. Build brand awareness through targeted campaigns, PR, and community engagement in the FinTech and Web3 ecosystems. Analyze campaign performance, monitor ROI, and continuously optimize for better results. Manage website content, SEO, and lead-generation funnels to drive qualified inbound traffic. Organize and represent the brand at industry events, webinars, and conferences . Required Skills & Experience 5?6 years of experience in B2B marketing within the IT software services or technology sector. Proven experience in digital marketing, brand building, and content strategy . Strong understanding of cybersecurity, FinTech, or blockchain technologies is a plus. Hands-on experience with marketing automation tools, analytics platforms, SEO, and CRM systems. Excellent communication, storytelling, and creative writing skills. Strong analytical mindset with the ability to interpret data and make strategic decisions. Preferred Qualifications Experience marketing cybersecurity, QA, or DevOps/MLOps services . Prior exposure to global B2B markets (US, EU, Middle East, or APAC). Familiarity with LinkedIn Ads, Google Ads, HubSpot, or similar platforms. Why Join Us Work at the intersection of cybersecurity, FinTech, and emerging tech. Lead global marketing initiatives with creative freedom. Collaborate with a dynamic, innovation-driven team. Competitive compensation with performance-based incentives. If you?re passionate about shaping the voice of a fast-growing cybersecurity-first technology company, we?d love to connect. ?? Apply now and help us tell the story of how innovators can move fast ? safely.