Marketing Manager
Actively Reviewing the ApplicationsCordova Educational Solutions
Job Description
We are seeking an experienced and result-oriented Marketing Manager with strong expertise in dairy products marketing especially based out of Trivandrum, Kerala. The ideal candidate should have hands-on experience in promoting milk, curd, butter, ghee, paneer, and other dairy-based products in competitive markets. The role requires strategic thinking, strong market knowledge, and the ability to drive brand growth and sales performance.
We will not accept candidates outside Kerala
Key Responsibilities
- Develop and implement marketing strategies for dairy product portfolio
- Plan and execute ATL & BTL marketing campaigns
- Conduct market research and competitor analysis
- Identify new market opportunities and expand distribution channels
- Coordinate with sales teams to drive revenue growth
- Manage branding, packaging, and promotional activities
- Oversee digital marketing initiatives and social media campaigns
- Monitor marketing budgets and ensure ROI-driven campaigns
- Build strong relationships with distributors, retailers, and key stakeholders
Required Skills & Qualifications
- Bachelor’s/Master’s degree in Marketing, Business Administration, or related field
- 5+ years of experience in FMCG, preferably dairy products
- Strong understanding of retail distribution networks
- Experience in launching and positioning dairy brands
- Excellent communication and negotiation skills
- Ability to analyze sales data and market trends
- Strong leadership and team management skills
Preferred Skills
- Experience in regional dairy market expansion
- Knowledge of cold chain logistics and perishable product marketing
- Familiarity with modern trade and general trade marketing strategies
Preferring Candidates from Trivandrum Market Knowledge (Also employees from all around Kerala are accepted)
Required Skills
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