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Influencer Marketing
Actively Reviewing
RMoney
Job Description
- Identify, research, and onboard relevant influencers across platforms such as Instagram, YouTube, LinkedIn & Facebook
- Build and maintain strong relationships with influencers, creators, talent agencies, and brand ambassadors.
- Plan, execute, and monitor influencer marketing campaigns from concept to completion.
- Negotiate collaboration terms, deliverables, timelines, and budgets with influencers.
- Coordinate with the content, design, and digital marketing teams to ensure campaign alignment.
- Track campaign performance using KPIs such as reach, engagement, impressions, conversions, and ROI.
- Ensure influencers adhere to brand guidelines and campaign objectives.
- Maintain a database of influencers categorized by industry, niche, and audience demographics.
- Stay updated with the latest influencer marketing trends, platform updates, and competitor activities.
- Manage campaign reports and present insights to management with recommendations for future campaigns.
- Handle campaign documentation, contracts, and payment coordination with finance teams.
Required Skills
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